Marketing Manager
Bug Busters Marketing Manager
Bug Busters, Inc. is looking for Marketing Manager to Join our Winning Team within Metro Atlanta, Georgia area.
Why Bug Busters?
We’ve been protecting homes and businesses since 1984, providing industry-leading pest control solutions across the Southeast. With a reputation for excellence, innovation, and customer-first service.
Position Summary
Bug Busters is seeking an energetic, results-driven Marketing Manager to lead and coordinate our marketing efforts across multiple markets. This position will be responsible for developing and executing marketing initiatives that generate qualified leads, strengthen brand awareness, support recruiting efforts, and drive revenue growth.
The ideal candidate is organized, creative, analytical, and comfortable managing multiple projects simultaneously. They will work closely with internal teams and external marketing partners to ensure the successful execution of campaigns that support the company's strategic goals. The role described in the current document includes campaign development, social media oversight, budget monitoring, vendor management, reporting, and collaboration with a Content Creation Specialist.
What’s in It for You?
- Competitive Pay: Earn what you’re worth with a base salary from $58,000 to $70,000 depends on your experience
- Company Bonus - as per the company policy and procedures
- Industry Leadership: Join a company that invests in innovation
- Full Benefits Package: Health, dental, vision, generous Paid Time Off and Sick Time Off and Simple IRA with Matching 1/1 up to 3% – because your future matters.
What you will do?
Marketing Strategy & Execution
- Develop and execute marketing strategies that drive lead generation and customer acquisition.
- Coordinate marketing campaigns from concept through implementation.
- Work with company leadership to establish annual marketing objectives and priorities.
- Identify opportunities to increase brand awareness and market share.
Digital Marketing
- Oversee website content, performance, and user experience.
- Manage email marketing campaigns and marketing automation initiatives.
- Coordinate paid advertising efforts including Google Ads, social media advertising, and other lead-generation channels.
- Monitor SEO performance and collaborate with digital marketing partners to improve rankings and online visibility.
Social Media & Content
- Manage social media strategy and content planning.
- Collaborate with the Content Creation Specialist to create engaging content for social media, websites, email campaigns, recruiting initiatives, and customer communications.
- Ensure brand consistency across all digital and print marketing channels.
Vendor & Budget Management
- Manage relationships with marketing agencies, website providers, media partners, and other vendors.
- Prepare and monitor marketing budgets.
- Negotiate contracts and services needed to support marketing objectives.
Analytics & Reporting
- Track, measure, and report marketing performance.
- Monitor key performance indicators including:
-
- Lead generation
- Cost per lead
- Conversion rates
- Website traffic
- Online reviews
- Campaign ROI
- Provide regular performance reports and recommendations to leadership.
Community & Industry Engagement
- Coordinate participation in trade shows, community events, industry associations, sponsorships, and promotional activities.
- Support company recruiting initiatives and employer branding efforts.
- Maintain awareness of industry trends, competitive activities, and emerging marketing technologies.
Additional Responsibilities
- Check and pre proof any written internal and external communication within the company, i.e - Official Letters, Emails etc.
- Support sales and operations initiatives through marketing efforts.
- Assist with special projects as assigned.
- Perform other duties necessary to support the growth and success of Bug Busters.
Requirements
- Monday to Friday - 8:00am to 5:00pm - your compensation is intended to cover all hours worked in a work week
- Willing to drive and visit all our branches - withing Georgia and Chattanooga, TN.
- Strong Marketing and Communication strategies experience
- Clean Background Check
- Pre-employment Drug Test
Bug Busters is an Equal Opportunity Employer and a Drug-Free Workplace. Employment is contingent upon compliance with our drug free policy and background check which may include pre-employment and/or random testing as permitted by law.
Our Mission Statement:
Bug Busters, Inc. will continually strive for a commitment to excellence through a high regard for customer service and the growth and development of our employees. Both will be achieved through responsible management at all levels, continuing education, community involvement, and the use of the latest technology available in the pest control industry.