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DOITWELL PTE. LTD.

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MARKETING MANAGER

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Description

- Develop and execute marketing strategies aligned with business objectives.

- Analyze market trends, customer behavior, and competitor activities to identify opportunities.

- Set short- and long-term marketing goals for brand awareness, lead generation, and sales growth.

- Oversee advertising campaigns including social media, email marketing, SEO/SEM, and paid media.

-Maintain and enhance brand identity and positioning in the market.

-Oversee the creation of promotional content, advertisements, and corporate materials.

-Lead and mentor the marketing team, setting performance goals and conducting reviews.

-Manage third-party vendors, agencies, and freelancers when needed.

-Develop and manage the marketing budget.

-Allocate resources effectively across channels and initiatives.

-Prepare regular reports on campaign results, marketing performance, and insights for leadership.

-Conduct market research to understand customer needs and identify new market opportunities.

-Analyze customer feedback and marketing data to refine strategies.

-Organize promotional events, trade shows, and product launches.

Skills

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