MARKETING MANAGER (FOOD RETAIL)
We’re looking for an energetic, creative, and hands-on Marketing Manager (Food Retail) to drive the growth and visibility of our business. This role is perfect for someone who thrives in a fast-paced environment, enjoys blending strategy with creativity, is passionate about marketing and takes pride in delivering great work.
Responsibilities:
• Develop and execute comprehensive branding and marketing strategies that drive growth across multiple channels including retail, corporate, online, and franchise markets
• Conduct market research and data analysis to identify consumer insights, market trends, and business opportunities
• Lead brand engagement initiatives, including social media strategies, on and offline campaigns, and community-building activities
• Oversee the development of marketing materials such as print ads, digital content, promotional collateral, and publications that align with brand identity
• Monitor competitor activities and market dynamics to inform marketing decisions and maintain a competitive edge
• Collaborate cross-functionally with internal teams to ensure consistent brand messaging and impactful execution
• Build and manage relationships with external partners and stakeholders, exploring new concepts, channels, and business collaborations
• Oversee marketing communications, advertising, and sales support initiatives to strengthen brand presence and performance
• Plan, develop, and implement integrated marketing campaigns for key products and services
Requirements:
• Possess a Degree in Marketing, Business, Communications, or a related field
• Minimum 5 years of relevant experience in brand marketing within the F&B, Retail, or FMCG industry, with a proven track record of delivering impactful results
• Demonstrated success in planning and executing effective marketing campaigns that drive brand awareness, engagement, and business growth
• Strong analytical and data-driven mindset, with the ability to translate insights into actionable strategies
• A proactive self-starter with excellent problem-solving skills and a results-oriented attitude
• People-oriented and collaborative, with strong interpersonal skills, a friendly disposition, and a positive outlook
• Able to thrive under pressure, manage multiple priorities, and maintain high attention to detail in a fast-paced environment
• Passionate about food, dining, and brands, with a keen understanding of current market and consumer trends