Marketing Manager

• Determining the marketing plan for the Brand (including promotional activities, advertising spending and mix)
• Preparing brand marketing programs and budgets
• Assisting the Merchandizing team in developing promotion plans and calendar and executing the plans
• Managing the production of product catalogues and other marketing materials
• Conducting marketing and promotion testing if applicable
• Assisting Brand in managing relationship with external advertising agency
• Managing the production of materials for media and in-store purposes
• Tracking the effectiveness of promotional campaign on a monthly basis
• Developing annual tactical retail marketing toolkit
• Liaising with principal on marketing campaigns and initiatives
• Maintaining good working relationship with Operations team to ensure proper implementation of marketing plan aligned with the Brand’s goal
• Giving support in preparing CRM initiatives, e.g. e-mail blasts, newsletters, member events
• Coordinating with the brand Head Quarter office to ensure smooth delivery process of all products ordered whilst keeping balance with the store operations team, e.g. cost control activities, etc.
• Sourcing suppliers, negotiate on behalf of the Brand’s prices policy, terms and conditions
• Maintaining optimum level of inventories whilst achieving sales, cost and stock turn objectives
• Providing recommendations to counter team on effective purchasing strategies, including supply quantity, collection availability and prices

• Bachelor ‘s degree in Marketing , Business Administration or any related field
• Minimum 5 years of experience in retail marketing, merchandising, product management
• Preferably in retail/apparel/ fashion/ fashion accessories/cosmetic