Marketing Manager

Marketing Manager

Key Job Responsibilities

• Develop and implement comprehensive marketing strategies aligned with business objectives.

• Lead brand positioning, messaging, and storytelling across all channels.

• Drive customer acquisition and retention through digital, offline, and partnership marketing initiatives.

• Manage digital marketing activities including social media, websites, SEO/SEM, and performance campaigns.

• Plan and execute marketing campaigns, launches, promotions, and wellness programs.

• Collaborate closely with Centre Operations, Sales, and Business Head to support growth targets.

• Analyze marketing performance, ROI, and customer insights to optimize campaigns.

• Manage external agencies, creative partners, and media vendors.

• Oversee content creation, marketing collateral, and brand compliance.

• Monitor market trends, competitor activity, and customer behavior to identify opportunities.

Candidate Profile

• Bachelor’s degree in marketing or a recognized professional marketing qualification.

• MBA or additional professional marketing qualifications will be an added advantage.

• 6–8 years of progressive experience in marketing, brand management, or similar roles.

• Prior experience in healthcare, hospitality, multinational organization or premium consumer brands will be an added advantage.

• Excellent English communication skills. Proficiency in Sinhala and/or Tamil will be an added advantage.

• Strong leadership and people management capabilities.

• Excellent interpersonal and relationship-building skills.

• Analytical and data-driven decision-making skills.

• Strong organizational and operational management skills.

• Attention to detail with a customer-centric mindset.

If you think you have what it takes to be successful in this challenging role, please apply within 14 days of this publication.