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RMA Group Company Limited

Open 48d

Marketing Manager (hed)

Posted Updated 2 views
Discussion
  • Understands the HED

- Understands the features and benefits of the Heavy Equipment Products

- Uses an understanding of the offer and the HEDs products brands to develop a distinctive and compelling sales proposition for both retails and corporate customers

  • Plans marketing activities

- Formulate annual marketing plan and annual budget while also ensure plan execution base on market forecasts.

- Keep the information of heavy equipment and truck industry updated and actively seeking feedback and input from Sales Team for marketing activities and competitor information

- Understands and uses a range of local marketing activities (e.g. events, advertisements, fliers, website page, driving events, social media) to develop new business including developing relationship with advertising agencies, media and key stakeholders to promote public image of HED.

- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels

- Researching, tracking and updating the management on all political and economic issues in Cambodia, mainly related to heavy equipment and truck industry as well as changes in the competitive environment for vehicles in Cambodia

- Purchasing and inventory control of branded merchandise, giveaways and other premium items

- Lead and coach marketing and sale team in order to carry out the plan by creating and implementing training as needed

- Regular reporting of marketing activities and competitive activities to the management

++ Job Requirement

- Bachelor Degree of Business Administration, Marketing or related field.
- Proficiency in English writing and speaking
- Good management and leadership

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