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Ladwig Consulting

Marketing Manager

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Description

Role Overview


The Marketing Manager ensures the brand, content, and campaign strategy align with the luxury positioning of the project. This role coordinates with the broker’s marketing team and ensures the visibility and quality of all marketing deliverables.

Key Responsibilities:
  • Develop and execute the company’s annual marketing strategy and budget.
  • Oversee advertising campaigns, media planning, and digital presence.
  • Coordinate PR and communication activities including press releases, media coverage, and launch events.
  • Manage company’s brand identity and ensure consistent visual and messaging standards.
  • Supervise marketing content creation for online and offline platforms.
  • Collaborate with external agencies, photographers, designers, and media buyers.
  • Analyze market trends, competitors, and campaign performance.
  • Lead and mentor the internal marketing team


Requirements
  • 3-5 years experience in real estate or luxury brand marketing.
  • Strong knowledge of digital marketing and brand strategy.
  • Experience working with creative agencies or brokerage marketing teams.
  • Excellent English communication skills (Arabic is a plus).
  • Proficiency in Google, Meta, and LinkedIn advertising tools.


Benefits
  • Be part of a leading developer driving iconic residential projects in Abu Dhabi.
  • Competitive salary and performance-based incentives.
  • Dynamic, growth-oriented work environment with opportunities for career progression.


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