Marketing Manager

pganalyze is a developer-first company building tools to help teams run PostgreSQL databases reliably at scale. We work with highly technical customers, like Notion, Fivetran, & Robinhood, and are deeply embedded in the Postgres community. Our marketing reflects that: educational, practical, and grounded in real-world engineering problems. We’re looking for a Marketing Manager with **devtools experience** who thrives on execution, enjoys wearing multiple hats, and wants to work closely with product, sales, and community stakeholders. We operate on a **4-day work week**, prioritizing focus, sustainability, and high-impact work over long hours. This is a hands-on role focused on **marketing** **program ownership, campaign execution, and marketing operations**. You’ll work directly with the VP of Marketing to turn strategy into shipped work like campaigns, assets, and systems that support both self-serve and enterprise growth. You should be comfortable working in a technical environment, managing multiple deadlines, and owning programs end-to-end. ### Key Responsibilities #### Digital & Content Marketing Execution - Assist with digital campaigns by translating long-form content (blogs, webinars, reports) into short-form assets - Adapt content into social posts, landing-page sections, and campaign visuals using existing design templates - Collaborate closely with the VP of Marketing on campaign planning and execution #### Organic Social Media - Own organic social media across relevant channels (e.g., LinkedIn, BlueSky) - Create and schedule posts aligned with product updates, content launches, events, and community activity - Maintain a consistent, developer-focused voice aligned with pganalyze’s brand #### Marketing Operations & CRM - Own day-to-day marketing operations in HubSpot - Upload and manage new contacts from events, campaigns, and partnerships - Maintain a clean and accurate pipeline in HubSpot - Flag and route high-intent (“hot”) leads to sales - Support attribution and campaign tracking in collaboration with the VP of Marketing #### Sales Enablement - Support sales with the creation and maintenance of one-pagers, slides, and supporting assets - Help keep sales materials up to date with product releases and messaging changes - Coordinate feedback loops between sales and marketing #### Webinar & Zoom Event Management - Own operational setup for webinars and virtual events - Create and manage registration pages - Coordinate reminders, follow-ups, and post-event asset delivery #### Event & Field Marketing - Own pganalyze’s event program, including conferences, meetups, and sponsored events - Manage timelines, logistics, vendor coordination, shipping, and booth setup - Coordinate internal booth staffing and schedules - Support on-site execution (some travel required, approximately 5 times per year) ### What We’re Looking For #### Required - Experience marketing **developer tools or infrastructure software** - Availability that overlaps with US Pacific Time working hours for team collaboration - Strong project management skills and attention to detail - Hands-on experience with HubSpot or a comparable CRM/marketing automation platform - Ability to create and write content targeted at technical audiences (software engineers, DBAs, data teams) - Experience using generative AI tools for marketing and knowing when not to rely on them - Familiarity with CLI tools and the ability to use Claude Code to iterate and ship changes to marketing website - Clear written communication skills #### Nice to Have - Experience with Figma or other design collaboration tools - Experience working with open-source communities - Prior experience managing conference booths or field marketing programs - Familiarity with PostgreSQL, databases, or cloud infrastructure (not required, but a plus) #### What Success Looks Like - Campaigns ship consistently and on schedule - Social channels are active, relevant, and aligned with our audience - HubSpot data is clean, actionable, and trusted by sales - Sales has the assets they need, when they need them - Events run smoothly and on time, with clear follow-through on leads ### Why pganalyze - Remote-first culture with a **4-day work week** based on flexibility and trust - Small, experienced team with high ownership and low bureaucracy - Deep connection to the Postgres and open-source communities - Opportunity to have a visible impact across marketing, sales, and community efforts