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pplingo

Open 116d

Marketing Manager

Posted Updated 3 views
Discussion
  • Develop and execute comprehensive performance marketing strategies to acquire leads through online and offline channels.

  • Manage and optimize digital campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to maximize ROI.

  • Utilize SEO/SEM, email marketing, social media, and other online tactics to generate leads and drive conversions.

  • Oversee traditional marketing channels such as print, outdoor, and events to enhance brand visibility and attract potential students.

  • Act as the primary point of contact for the marketing agencies, overseeing project timelines, deliverables, and budgets to ensure alignment with goals and objectives.

  • Analize campaign performance data and metrics to provide actionable insights and recommendations for continuous improvement.

  • Collaborate with internal teams including admissions, content, and design to ensure marketing initiatives align with enrolment goals.

  • Lead a team of marketing professionals, providing guidance, mentorship, and performance feedback.

  • Stay updated with industry trends and best practices in performance marketing and education sector marketing.

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