Marketing Manager

# Marketing Generalist / Manager ## Company Overview SurveySensum is a fast-growing B2B Software as a Service (SaaS) company dedicated to helping businesses enhance customer and employee experiences through AI-powered feedback and experience management solutions. We are building a marketing team that moves quickly, experiments frequently, and leverages AI to create meaningful impacts. If you enjoy wearing multiple hats, learning new marketing tools, and thriving in a startup environment, we want to hear from you. ## Job Summary We are looking for a proactive and driven Marketing Generalist/Manager who can support multiple marketing initiatives across website management, content creation, digital campaigns, Search Engine Optimization (SEO), and AI-enabled marketing workflows. This role is perfect for someone who enjoys hands-on execution, is comfortable experimenting with new ideas, and desires to grow rapidly in a high-impact startup. ## Responsibilities - Manage and regularly update the company website, including landing pages, blogs, product pages, etc. - Create, edit, and publish marketing content for blogs, the website, email, and social media channels. - Assist in planning, creating, and executing marketing campaigns across various digital channels. - Monitor campaign performance and provide insights for continuous improvement. - Support SEO initiatives, including keyword research, on-page optimization, and content optimization. - Gain exposure to Generative Engine Optimization (GEO) and AI-driven search trends. - Utilize AI tools to enhance content creation, campaign execution, research, and overall productivity. - Coordinate with design, product, and sales teams to implement marketing initiatives. - Ensure brand consistency across all marketing assets and communications. ## Qualifications - **Experience**: Minimum of 2+ years in a B2B SaaS or startup marketing role. - **Skills**: - Hands-on experience with website/content management using WordPress, Webflow, or similar platforms. - Strong content writing and editing capabilities. - Basic understanding of digital marketing and campaign execution. - Familiarity with SEO best practices; knowledge of GEO concepts is a plus. - Practical experience using AI tools like ChatGPT, Claude, Gemini, Perplexity, or similar for marketing workflows. - Good analytical and communication skills. - Self-driven, curious, and eager to learn. - **Education**: Relevant educational qualifications in Marketing, Communications, or related fields are preferred. ## Preferred Skills - Experience working in a fast-paced startup environment. - Familiarity with marketing tools such as Google Analytics, Google Search Console, HubSpot, or similar. - Basic understanding of email marketing and marketing automation. - Knowledge of creative tools like Canva, Figma, or other design applications is an advantage. ## Experience - A minimum of 2+ years of relevant experience in a B2B SaaS or startup marketing role. ## Environment - Work mode is hybrid, with options for remote and in-office activities. The role is situated in Gurugram. ## Salary - Salary information is not specified. ## Growth Opportunities - High ownership and accelerated career growth within a fast-growing B2B SaaS company. Exposure to AI-first marketing practices and modern go-to-market strategies is provided. ## Benefits - Opportunity to learn directly from experienced founders and marketing leaders. - Collaborative and innovation-driven work culture.