Marketing Manager
Posted Updated 12
views
Description
We are
looking for an experienced Product Marketing Manager with a
strong background in complex B2B solutions and SaaS products.
The successful candidate will be responsible for translating
complex technical products and propositions into clear,
compelling and differentiated commercial value for target customers.
Please
find JD for the role:
- Develop product
messaging that differentiates new products and services from
others in the market.
- Responsible for
creation and execution of end-to-end marketing campaigns to
position our products as solutions for our customers and
partners worldwide.
- Communicate the value
of new products and services to the sales and marketing team.
- Speak
and present both internally and externally to promote the story
of our product.
- Develop and implement
promotional activities such as promotions and product launches.
- Understand the market,
target customers, their needs, the competition landscape to
identify growth opportunities.
- Build
highly engaging campaigns across user funnels to increase
conversion rates.
- Representing the
customer voice in product development, marketing and all related communications.
- Develop comprehensive
marketing plans for sales and marketing teams.
- Work
closely with product development team to determine the most
profitable course for each existing and new product.
- Help
the marketing team to generate strong momentum ahead of new
product launches.
- Focus
on implementing programs that consistently generate new,
high-quality leads for our company.
- Increase our digital presence.
Requirements
- Key Requirement:
- 3-5
years of Product Marketing experience.
- Data
driven with keen creative capabilities.
- Prior
expertise in creating customer centric engaging content from
product and technical features.
- Strong
collaboration across teams.
- Strong
numerical and analytical aptitude.
- Proven
experience leading cross-functional projects.
- Ability to think and
react in a high-energy, fast-paced environment.
- Good
People Management skills -Good organizational skills including
prioritizing, scheduling, time management, and meeting deadlines.
- Technical aptitude and
agility to learn web-based tools.
- Very
strong written communication and presentation skills.
- Experience in project
ownership and using customer data to identify and prioritize opportunities.
- MBA
degree is preferred
