Marketing Operations Manager
The Marketing Operations Manager drives the execution of marketing initiatives across newsletters, paid media, social, and growth. Acting as the link between strategy and execution, they coordinate cross-functional projects, optimize marketing processes, and ensure initiatives are delivered on time and to a high standard.
Partnering closely with the email Marketers, you will drive newsletter growth and engagement.
We're looking for someone who is proactive, ambitious, and motivated to build best-in-class marketing programs, keeping work moving while continuously improving performance and execution.
Must Have
5+ years in project management with direct experience running marketing initiatives
Marketing fluency: you know how newsletters, paid, social, and growth work and can contribute to strategy
Proven ability to manage multiple marketing workstreams simultaneously without dropping quality
Experience building and rolling out project management processes and SOPs across a team
Hands-on AI tool use in your daily work (hard requirement) — you use them to move faster and can describe exactly how
Strong problem-solving skills: root cause analysis, structured thinking, clear recommendations
Clear, structured communication — updates, escalations, and feedback are always actionable
Ownership mindset: you follow through, remove blockers, and drive progress without supervision
Organisational precision: multiple priorities, deadlines, and stakeholders managed simultaneously
Excellent English, written and verbal (C1 or above)
Ready to grow into a team leadership role as the marketing function scales
Nice to Have
Background in newsletter, media, affiliate, or performance marketing environments
Hands-on campaign experience — having run campaigns, not just managed the people who did
Experience with workflow automation tools such as Make, Zapier, or similar
Familiarity with project management tools: Notion, ClickUp, Asana, or Airtable
Experience with email platforms, newsletter operations, or audience growth metrics
Experience working with designers, writers, QA teams, or cross-functional partners
What You Will Own
You run marketing execution and operations across your pod.
1. Marketing Project Execution
Drive marketing initiatives from brief to completion across newsletters, paid, social, and growth — with clear timelines, owners, and defined outputs
Track all active projects, flag delays early, and push to completion without waiting to be asked
Manage timelines, dependencies, and priorities across multiple workstreams running in parallel
Hold quality and momentum across every initiative — nothing falls behind because attention drifted
2. Newsletter Initiative Leadership
Partner with the Senior Email Marketing Manager to plan and drive newsletter growth initiatives end to end
Turn newsletter growth goals into structured project plans with milestones, dependencies, and clear accountability
Coordinate writers, designers, and contributors so the email marketer stays focused on performance and deliverability
Bring marketing judgment to newsletter projects — contribute to strategy and quality, not just timeline
3. Newsletter Health & Performance Monitoring
Monitor newsletter health, growth, send consistency, segmentation, metrics accuracy, and unsubscribes
Flag open rate drops, bounce issues, missing promo, or stalled development early
Ensure marketers complete initial troubleshooting before escalating; review their proposed solution first
Bring leadership a structured case with context, findings, and recommended next steps — not a raw problem
Document approved fixes into SOPs and follow up until implemented
4. Broader Marketing Coordination
Coordinate paid, social, and growth initiatives alongside newsletters — keeping the full marketing picture aligned
Translate marketing priorities into clear, actionable plans with owners, deadlines, and defined outputs
Identify where marketing efforts overlap, conflict, or leave gaps, and resolve with structure
Support campaign launches, content pushes, and growth experiments with tight, reliable execution
5. Process, Systems & Reporting
Build and maintain project management infrastructure: trackers, status cadences, dependency maps, documentation
Create repeatable SOPs for recurring project types so the team executes consistently
Maintain dashboards and trackers that reflect the true status of every initiative at all times
Provide regular, tight status updates that give clarity without drowning the team in detail
Identify bottlenecks across marketing delivery and fix them with systems, not workarounds
6. Team Leadership & Development
Run team problem-solving sessions, case reviews, and execution reviews without leadership involvement
Hold 1:1s and check-ins calibrated to each marketer's level and current needs
Coach marketers to bring analysis and recommendations, not just problems
Ensure only structured, validated topics reach leadership
Communicate and implement new SOPs; confirm they are understood and applied in execution
7. Operational Follow-Through
Ensure every triggered workflow has an owner, a next action, and a follow-up — not just a notification
Prevent marketers from completing their part and going idle when the process still needs to move
Track newsletter growth milestones; follow up when promo, QA, or partner actions are missed or delayed
Track paused newsletters: reason, start date, and resumption conditions
Reopen delayed items and surface blockers when progress stalls
8. AI & Smart Tooling
Use AI tools to accelerate project planning, research, content coordination, and reporting
Build AI into the marketing project workflow as a genuine operational advantage
Continuously track new AI and automation tools and bring the useful ones into the operation
Raise AI fluency across the marketing team — model the behaviour and document the processes
9. Quality Control & Escalation
Act as the first review layer — validate issues, prior attempts, and solutions before escalating
Review drafts, solutions, and tasks before they move to designers or approval; ensure work is execution-ready
Review AI writer output; flag quality patterns with specific examples and follow up on fixes
Track designer tasks and follow up on delays; confirm completed work moves into execution without sitting idle
Confirm subscriber inboxes are actively monitored; ensure responses and unsubscribes are actioned promptly
10. Transfers & Additional Projects
Track active newsletter transfers; follow up on delayed milestones with clear ownership and next actions
Coordinate side projects within the team; escalate only when a decision above PM level is needed
What You Will Get
Full pod ownership — you lead your team and make the calls on how it runs
Clear scope — no ambiguity about what is yours to own vs. escalate
A high-execution environment — fast-moving, high-standard, results-focused
Structured processes and SOPs — you're improving what works, not building from scratch
Growth path — strong performance opens the door to team leadership and expanded scope
Remote-first flexibility — we value output, not hours