Marketing Operations Manager
About us
Xcite Ventures Limited is a dynamic scale-up in the Social Gaming industry. We are all about building amazing entertainment products with the customer experience as the main priority. Our mission is to revolutionize online entertainment.
The role
We’re looking for a Marketing Operations Manager to own the processes, tools and operating rhythm that keep our Marketing function running efficiently.
You’ll work across the Marketing team to bring structure to planning and reporting, improve how we use technology and automation, and help teams work faster and more effectively. This is a hands-on role with exposure to a marketing budget of $2.7M+ per month and the opportunity to build scalable ways of working as we continue to grow.
What you’ll be doing
Operating rhythm — run the weekly planning and reporting cadence, monthly business reviews and quarterly objective cycles.
Tooling and automation — own tool selection and standards, and make practical automation available across the Marketing function.
Martech and tooling — own the marketing technology stack, integrations, licences and data flows.
Reporting infrastructure — build and maintain reporting infrastructure in partnership with Marketing Insights.
Process and documentation — develop and maintain playbooks, SOPs and onboarding materials for the Marketing function.
Marketing project management — own scope definition, project planning and coordination of multi-channel and cross-functional Marketing projects.
Budget governance — track, forecast and reconcile marketing spend with Finance, maintain the monthly spend picture and proactively flag variances.
What we are looking for
Relevant experience in Marketing Operations, Revenue Operations or a comparable function.
2+ years of experience within iGaming, ideally within social casino.
Strong process design and documentation skills, with the ability to build structure where none exists.
Demonstrable hands-on experience implementing automation, AI and modern tooling in a business environment — practical delivery rather than theory.
Confidence working with and challenging senior stakeholders when needed, while maintaining clear standards.
Highly organised and comfortable managing multiple priorities in a fast-paced environment.
Good understanding of marketing functions and terminology, with familiarity across customer acquisition channels such as Paid Social, Paid Search, Paid Media, Affiliate Marketing and SEO.
Nice to have
Experience building internal automated workflows
Familiarity with Jira and Looker, as well as Paid Social, Paid Search and Paid Media APIs and pixels.
Successful implementation and management of OKR structures
Experience building and implementing AI agents to improve efficiency and team productivity.
Previous ownership or governance of marketing budgets at significant scale