Marketing, Outreach and Events Coordinator

Location: Active Wellness Center at NorthBay - Vacaville, CA

Pay Transparency: Base Rate of Pay $25.00 - $28.00 /hour DOE; Minimum rates may vary based on local wage laws. Pay depends on factors including site location, specialty, certifications, work experience, and other business needs.

Role and Responsibilities

We are seeking a dynamic and creative Marketing, Outreach, and Event Coordinator to join our team. This role is crucial in driving our mission to deliver impactful fitness and wellness programs and foster environments for social connection. The ideal candidate will have a passion for health and wellness, exceptional organizational skills, and the ability to engage with diverse audiences. The Marketing, Outreach and Event Coordinator is responsible for generating new membership leads, creating engaging content, and building community.

Essential Functions

• Collaborate with Active’s Global Marketing Team, Director of Sales and Site Management Team on initiatives to achieve new membership goals, corporate membership opportunities, and local partnerships
• Support strategic marketing plans, promotional calendars, and collateral creation to promote the local health club and its programs
• Provide marketing support across digital marketing platforms, including website, video, email and social media to drive sales and engagement
• Manage the club’s social media accounts and respond to all comments, direct messages and inquiries
• Draft and distribute Member monthly e-newsletter, member alerts and prospect emails
• Organize and execute various events both in the club and in the community including member socials, community events, corporate events, etc.
• Coordinate and staff local outreach events to promote the Club’s services and membership sales; promote events through various channels to maximize attendance and engagement.
• Connect people in the broader community by creating sponsorship/partnership agreements and cultivating strategic cross-promotional relationships with businesses, individuals, and other relevant organizations.
• Prepare monthly marketing and sales report collecting, analyzing, and summarizing sales data
• Present membership information to prospective members and sell memberships when needed
• Attend management meetings, trainings, and retreats

Other Functions

• Be knowledgeable about all of the club’s programs and activities
• Promote club services and activities
• Perform routine maintenance of equipment
• Assist with keeping the club well stocked and clean
• Attend Active Wellness site meetings and trainings
• Handle injury and illness and security incident reporting