Marketing & Sales Specialist – Mid Level
Description
Location: Holton, KS
Employment Type: Full-Time
Work Arrangement: On-site
Prairie Band LLC is seeking a creative, organized, and results-oriented Marketing Specialist to support our marketing initiatives across our organization, including support for subsidiaries and communications efforts from our Holton, Kansas office. This position will help develop and execute campaigns, create engaging content, maintain our digital presence, promote our services and brand, and support revenue growth through direct sales activities for designated commercial subsidiaries.
The ideal candidate is a strong writer, collaborative team member, and proactive relationship builder who can turn ideas into polished marketing materials, manage multiple projects, identify prospective customers, and use performance data to improve results. This role combines hands-on content development, campaign coordination, and direct sales responsibilities, including prospecting, local business visits, customer relationship management, and closing sales. The position requires approximately 30% local travel, with access to a company vehicle for authorized business activities.
Marketing & Communication
- Plan, coordinate, and execute marketing campaigns that support business goals and brand awareness.
- Write, edit, and proofread content for websites, social media, email campaigns, newsletters, presentations, and printed materials.
- Manage social media calendars, publish content, monitor engagement, and recommend improvements.
- Update website content and coordinate with internal teams or outside vendors on website enhancements.
- Serve as a brand steward across all marketing materials, ensuring consistency across sectors and subsidiary branding.
- Develop branded materials, including brochures, flyers, presentations, and event collateral.
- Partner with leadership and internal stakeholders to understand marketing needs and translate them into clear project plans and deliverables.
- Support trade shows, community events, sponsorships, and other promotional activities.
- Track campaign performance, website traffic, email engagement, and other relevant metrics; summarize findings and recommend adjustments.
- Maintain consistent messaging, visual standards, and brand identity across marketing channels.
- Coordinate with photographers, printers, designers, and other vendors as needed.
- Manage project timelines, maintain marketing files and assets, and track assigned expenses.
Direct Sales & Customer Development
- Identify and pursue new business opportunities for Prairie Band Distribution Group through prospecting, outreach, and relationship development with prospective commercial customers.
- Conduct local business visits, introduce products and services, assess customer needs, and generate and close sales.
- Develop and maintain relationships with new and existing customers to support repeat business and revenue growth.
- Maintain accurate records of sales activities, customer interactions, leads, and follow-up actions.
- Coordinate with Prairie Band Distribution Group leadership regarding product availability, pricing, customer requirements, and sales priorities.
- Track sales activities and results, including prospective customers contacted, new accounts established, and sales generated.
- Travel locally approximately 30% of the time to support customer outreach and sales activities, utilizing a company vehicle for authorized business purposes.