Marketing & Social Media Assistant
This is a remote position.
We are looking for a driven Marketing & Social Media Assistant with a solid understanding of how each social media channel works and how to optimize content so that it is engaging on our social media channels, specifically, Facebook, Instagram, Tik-Tok & Pinterest.
Responsibilities
- Create content across all company social media channels.
- Capture content during marketing activities and events including but not limited to Photoshoots, Styled Shoots, Runway shows, In-Store Events & Trade-shows on an as needed basis
- Liaise with Managers and Bridal Consultants to push specific products weekly on all platforms and drive sales
- Build and execute social media strategy through competitive research, platform determination, bench marking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
- Other Administrative Duties as assigned
Requirements
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organizational ability
- Fluency in English, Spanish is a plus