Marketing Specialist

Are you a strategic, detail-oriented marketer who enjoys crafting compelling content, managing deadlines, and supporting winning pursuits? We are seeking a Marketing Specialist to join our team and play a key role in the development of proposals, qualifications, presentations, and marketing materials that showcase our expertise and help drive business growth.

McMillan Pazdan Smith is one of the nation’s Top 20 architecture firms. We are in growth mode, with a lot of exciting things to come, and our Marketing team seeks a dynamic team member to help our architects win design work. As part of our team, you'll work alongside a talented group of professionals who support multiple studios, market sectors, and business development initiatives across the firm. We pride ourselves on being a highly collaborative, supportive, and close-knit team that values knowledge sharing, professional growth, and working together to deliver exceptional results.

Why Join Our Team?

• You’ll work alongside experienced Marketing, Business Development, Communications, and Graphic Design professionals who care about you and your professional development.
• You’ll help positively shape communities throughout the Southeast and beyond.
• You’ll be part of a culture that encourages innovation, continuous improvement, and sharing ideas.
• You’ll gain exposure to a wide variety of market sectors, clients, and project types across an expanding architecture practice.
• You’ll be part of a supportive, fun Marketing team where everyone is valued and celebrated.

Key Responsibilities Proposal & Pursuit Development

• Lead the development and production of proposals, qualifications, RFQ/RFP responses, SF330s, and interview materials.
• Partner with technical staff, studio leaders, and business development team members to create compelling, client-focused pursuit content.
• Write and customize project narratives, resumes, cover letters, and executive summaries tailored to pursuit requirements.
• Manage proposal schedules, coordinate deliverables, and ensure compliance with client requirements, firm standards, and brand guidelines.
• Support continuous improvement of proposal processes, templates, and best practices.

Marketing Content & Collateral

• Develop and maintain marketing materials including project sheets, qualifications packages, resumes, presentations, brochures, and award submissions.
• Write and edit content that effectively communicates the firm's expertise, experience, and differentiators.
• Maintain marketing assets, project information, and content libraries while ensuring consistency of branding and messaging.

Presentations & Interview Support

• Assist in the development of pursuit strategies, interview presentations, and client-facing materials.
• Coordinate presentation content, graphics, and rehearsal materials to support successful interviews and shortlisted pursuits.

CRM & Marketing Systems Management

• Maintain accurate opportunity, client, and contact information within CRM and marketing systems.
• Track pursuits, business development activities, and key marketing metrics.
• Support the organization and maintenance of marketing databases, project information, resumes, and related resources. McMillan Pazdan Smith is an award-winning architecture, interior design, and advisory services firm with eleven studios located in the southeast with over 550 employees. We pride ourselves on strong client relationships and community partnerships. Our projects represent the work of a collaborative group of dedicated design professionals driven by a solitary goal: to deliver a functional solution that inspire collaboration, function, imagination, constructability, and attributes of a well-constructed environmental design.

Are you a creative and detail-oriented marketing professional who is interested in joining a leading architecture firm? We’re seeking a passionate marketing specialist to join our team and drive the creation of compelling proposals and marketing materials that showcase our firm's value and expertise. If you thrive in a collaborative environment and are excited about contributing to innovative projects, this role is perfect for you!

Key Responsibilities:

Proposal Development

• Organize, write, and produce proposals with input from team members on graphics, fees, cost data, design criteria, production techniques, and direction.
• Conduct quality reviews to ensure compliance with RFP requirements, corporate brand, and segment strategies.
• Establish and maintain strong relationships with architects, studio directors, segment leaders, and business development to develop firm responses to RFPs and RFQs and draft customized content.
• Ensure materials are error-free, visually appealing, and responsive to client needs.
• Support follow-up initiatives for RFP/RFQ and proposal opportunities.

Marketing Materials

• Develop brochures, trifolds, resumes, displays, and other collateral.
• Manage the design and inventory of in-house marketing materials via Open Asset.

System Management

• Maintain and input opportunities and contacts into ERP software.
• Develop and maintain marketing systems and records in coordination with the marketing team.

Presentations and Interviews

• Assist with strategy and preparation of presentations and interviews to effectively communicate our firm's capabilities and successes.

Additional Responsibilities

• Assist with internal marketing projects and materials as necessary.
• Perform other duties as directed.