Marketing Specialist, Sports

Responsibilities

• Serve as the marketing product specialist for Watchfire's complete sports product portfolio, including videoboards, scoreboards, software, and related offerings.

• Maintain and continuously update product databases, specifications, competitive information, feature lists, and other product-related records to ensure consistency and accuracy across the organization.

• Develop, update, and manage product fact sheets, brochures, manuals, training materials, sales tools, web content, and other product marketing collateral.

• Collaborate with other departments to gather technical information, validate product details, and secure approvals for marketing materials.

• Support new product launches by coordinating product positioning, messaging, sales enablement materials, customer communications, and training resources.

• Assist in the creation and maintenance of onboarding materials, product training content, and educational resources for employees, dealers, and customers.

• Work closely with internal stakeholders to manage content review workflows and maintain brand, technical, and legal compliance across all product communications.

• Create and manage custom content for videoboard scoreboards.

• Perform other duties as assigned.

Qualifications/Skills:

• 2-3 years of experience in product marketing, marketing communications, product management support, sports marketing, or a related field.

• Experience managing product documentation, sales collateral, technical content, or cross-functional marketing projects preferred.

• Excellent written, verbal, and interpersonal communication skills.

• Strong organizational and project management skills with the ability to manage multiple projects simultaneously.

• Ability to gather technical information from subject matter experts and translate it into clear, customer-friendly marketing content.

• Strong attention to detail and commitment to maintaining accurate product information and documentation.

• Ability to work cross-functionally and build relationships across multiple departments.

• Strong analytical, problem-solving, and critical-thinking skills.

• Experience with Microsoft Office, CRM systems, or similar software.

• Understanding of product marketing, product lifecycle management, and sales enablement principles.

• Knowledge and passion for sports and sports technology preferred.

• Experience working with technical products, manufacturing organizations, or B2B marketing environments preferred.

Education and Licensing:

• Bachelor’s degree in Marketing, Advertising, Sports Business, or a similar discipline is required

Benefits:

• Medical
• Dental
• Vision
• Company Paid Life/ADD
• Voluntary Life/ADD
• Dependent Life/ADD
• 401k with Employer Match
• Vacation
• Personal Time

*Watchfire is an Equal Opportunity Employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs.

*Legal authorization to work in the US required. We will not consider candidates who need sponsorship, now or in the future, to be legally employed in the US. No H1B, OPT, CPT or other “temporary work authorization” candidates will be considered.