Marketing Specialist
Carotek, a SunSource company, provides process equipment solutions for the industrial, commercial and municipal markets in North Carolina, South Carolina, Tennessee, Georgia and Virginia. Carotek represents over 85 manufacturers as their process equipment distributor, representative, and repair center for pumps, blowers, heat exchangers, valves, instrumentation, IIoT, steam, hydronics and municipal products.
The Marketing Specialist will support our B2B marketing efforts, focusing on email marketing, inbound marketing, communications, and event management. This position will participate in brainstorming for and creating designing and creating marketing collateral (brochures, line cards, flyers, trade show displays, case studies, etc.), planning and scheduling email/direct mail campaigns email and social media campaigns, coordinating tradeshows and special events, performing market research, and facilitating/soliciting feedback from customers. This role also assists in outbound marketing campaigns including PPC, direct mail, and traditional advertising. Experience with lead management or CRM software is preferred.
- Contribute to and create email marketing campaigns
- Review, maintain and update marketing collateral, including line cards, brochures, business cards, direct mail pieces, letters, postcards, lead capture forms, and presentations using various design software
- Assist with media buying and advertising PPC advertising, identify new advertising opportunities, monitor current campaigns and identify new opportunities
- Coordinate trade shows, internal events, and community outreach events in the production of signage, trade show displays, and marketing collateral. Coordinate the production of signage, displays, and marketing materials to ensure successful trade shows, career fairs, community outreach, and events. Assist with pre- and post-event marketing activities
- Create content for our websites and social media (product pages, landing pages, ads, etc.)
- Implement Customer Satisfaction survey tools and output, manage our Customer Satisfaction Program
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Support Carotek's CRM with procedures and work instructions by following established processes and supporting their continual improvement
- Assist our sales team with creative ways that Marketing can help drive sales
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Participate in the preparation and facilitation of the Marketing meetings
- Assist with administrative marketing tasks including database and prospect list management CRM system, prospect list, and lead management
- Perform other similar or related duties as assigned or instructed
Equal Opportunity Employer, including disability and protected veteran status. If you are an individual with a disability and require an accommodation to complete the application process, please contact recruiting@sunsrce.com to request reasonable accommodation. Only requests for accommodation in the application process will be returned from this email address. This employer uses E-Verify. Please click here for additional information. (For Illinois E-Verify information click here, aquí).
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Skills
As published by lever · 8 questions
Basics
Resume/CV, Full name, Email, Phone, Current location, Current company, LinkedIn URL, Other website
Short answers (2)
- What is your desired annual salary or hourly rate of pay?
- If you were referred by a current employee, who referred you? optional
Pick from a list (6)
- Are you over the age of 18? optional
- Do you currently require this company’s immigration sponsorship for work authorization in order to onboard and work with this company? This includes if you require support for H-1B (including transfer, amendment, extension, and/or annual quota/lottery), H-1B1, O-1, E-3, TN, F-1 STEM, F-1 CPT, or similar. optional
- In order to maintain your continued ability to work, will you in the future require this company’s immigration sponsorship for work authorization? This includes if you will in the future require support for H-1B (including transfer, amendment, extension, and/or annual quota/lottery), H-1B1, O-1, E-3, TN, F-1 STEM, F-1 CPT, or similar. optional
- Were you referred by a current employee? optional
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- APPLICANT STATEMENT: I certify that all information I have provided in order to apply for and secure work with SunSource ("the employer") and it's affiliate companies is true, complete and correct. I understand that the employer does not unlawfully discriminate in employment and no question on this application is used for the purpose of limiting or excusing any applicant from consideration for employment on a basis prohibited by applicable local, provincial, or federal law.If I am hired, I understand that I am free to resign at any time, with or without cause and with or without prior notice, and the employer reserves the same right to terminate my employment at any time, with or without cause and with or without prior notice, except as may be required by law. I understand that any information provided by me that is found to be false, incomplete or misrepresented in any respect, will be sufficient cause to (i) eliminate me from further consideration for employment, or (ii) may result in my immediate discharge from the employer's service, whenever it is discovered. I understand this application does not constitute an agreement or contract for employment for any specified period or definite duration. optional