Marketing Support Coordinator

Position Title: Marketing Support Coordinator

Location: Nairobi, Kenya

Reporting to: Group Head of Marketing

About Castor Vali
Castor Vali is an Africa risk management and security group operating across Africa and internationally, supporting clients in complex and often high-risk environments.

At Castor Vali, our people and culture are at the heart of how we work and grow. We value professionalism, integrity, and collaboration, and we seek individuals who take pride in upholding high standards while working constructively as part of a supportive, high-performing team. In return, we invest in our people through structured onboarding, training, and ongoing support, creating an environment where individuals can develop their skills, take ownership of their work, and build long-term careers as part of the Castor Vali team.

Purpose of Role
Castor Vali is a fast-moving organisation with a broad range of clients across many geographies, industries, and risk environments. Our marketing function spans digital content, CRM, campaign management, and brand, and is integral to how we communicate and grow our presence in the markets we serve.

We are seeking a Marketing Support Coordinator to provide hands-on execution support across our marketing operations. This role will work closely with the Group Head of Marketing and broader commercial team, covering everything from design and content production to campaign administration.

Key Responsibilities
Design and Brand
• Creating and updating marketing materials, including social media graphics, campaign artwork, and templates, using Canva
• Updating presentations, capability decks, and corporate brochures in Canva to reflect current branding and messaging
• Maintaining consistency with Castor Vali brand guidelines across all visual outputs
• Supporting document formatting and layout for brochures, capability statements, and pitch materials

Social Media and Content
• Developing social media content, including copy and accompanying artwork, for LinkedIn and other relevant channels, in line with approved content plans
• Scheduling and publishing social media posts in line with the content calendar
• Maintaining the SharePoint-based content calendar, tracking published and planned content
• Monitoring sector news relevant to Castor Vali's service lines (security, maritime, risk intelligence) to inform content ideas
• Supporting basic video editing and formatting for social media and digital marketing purposes

Campaign Administration
• Supporting the execution of email campaigns across marketing automation platforms, including outbound/prospecting campaigns
• Updating and maintaining marketing lists
• Supporting the preparation and formatting of marketing and campaign performance reports
• Carrying out basic marketing automation administration: list maintenance, form and landing page updates, suppression list management
• Pulling and formatting basic marketing performance reports from CRM and marketing automation systems
• Supporting event preparation, including processing attendee lists for CRM upload, preparing event collateral and assisting with post-event follow-up activities

Website and Digital
• Laying out and publishing blog posts in WordPress, including initial on-page SEO setup using Yoast
• Making routine content updates to the Castor Vali website and other digital platforms as directed

Internal and Operational Support
• Supporting the preparation and formatting of business development and sales support templates, including presentations, capability statements, proposal documents and the internal staff newsletter
• Providing general marketing operations support to the Group Marketing Manager as required

Qualifications and Experience
• Proven experience in a marketing support, marketing coordinator, or similar executional marketing role
• Confident and proficient user of Canva for design production
• Experience managing social media content, ideally in a B2B or professional services environment
• Familiarity with CRM platforms, Salesforce experience would be a significant advantage
• Experience with email marketing or marketing automation platforms (Pardot, Mailchimp, or similar)
• Working knowledge of WordPress for content publishing
• Strong attention to detail, particularly around brand consistency and written accuracy
• Experience working with or supporting a marketing team in a fast-paced environment
• Previous experience in the security, risk, or professional services sector would be advantageous but is not essential

Personal Attributes
• Highly organised with the ability to manage multiple tasks and deadlines simultaneously
• A strong eye for design and visual presentation
• Excellent written communication skills, with confidence drafting copy for professional audiences
• A collaborative team player who also works well independently and takes ownership of their tasks
• Comfortable working with systems and technology, with a willingness to learn new platforms and processes
• Resilient and composed when working under pressure or to tight turnarounds
• Highly detail-oriented, takes pride in accuracy and quality of output

Applications will remain open until the position is filled. Interviews will be conducted on a rolling basis, and early applications are encouraged. The role may close earlier if a suitable candidate is identified.

Please note: Only shortlisted candidates will be contacted regarding the next steps in the recruitment process.