Marketplace Account Manager - CO
Description
What You will Own
Account Strategy & Planning: Drive brand growth strategies, annual planning, revenue forecasting, and onboarding. Conduct competitive analysis and lead Quarterly Business Reviews (QBRs) to identify expansion opportunities.
Catalog & Content Optimization: Audit and optimize SEO (titles, bullets, A+ Content) prioritized by revenue. Manage variation architecture, execute bulk uploads, and resolve listing alerts.
Brand Storefront: Design store architecture, analyze traffic performance, and coordinate seasonal updates and ad routing.
Product & Assortment: Plan product lifecycles, launch sequences, bundling, and promotional calendars (deals, Prime Day). Advise on pricing and MAP compliance.
Pricing & Profitability: Model ASIN-level margins (FBA fees, advertising costs) before pricing changes. Navigate Vendor Central economics (chargebacks, accruals).
Inventory & Operations: Monitor FBA restock velocity and prevent stockouts. Resolve stranded inventory, evaluate FBA vs. MFN, and manage Amazon case logs to closure.
Platform Operations: Expertly navigate Seller/Vendor Central, Brand Registry, and Account Health to resolve complex issues like hijackers and suppressions.
Analytics & Reporting: Deliver actionable reporting on revenue, traffic, and market share. Use Search Query Performance and CX Health data to drive listing improvements.
Advertising Coordination: Partner with the ads team to align keyword strategy, budget shifts, and ensure content is fully optimized before scaling ad spend.
Brand Protection: Enforce IP guidelines, manage unauthorized sellers, monitor Buy Box hijacking, and oversee Vine review strategies.
Client Management: Act as the primary day-to-day contact. Lead strategy calls, manage expectations, and proactively communicate risks and wins to stakeholders.
Multi-Marketplace: Adapt and execute tailored strategies for Walmart (WFS, Rich Media) and Target Plus.
People Management: Direct 1-2 Analysts, build scalable operational checklists, and strictly QA all pod deliverables.
Requirements
Education: Bachelor's degree or equivalent relevant experience.
Platform Experience: 5+ years of direct, hands-on execution in Amazon Seller Central and Vendor Central.
Account Ownership: Proven track record managing strategy, catalog, inventory, and profitability with verifiable metrics.
Forecasting & Margin Modeling: Builds defendable revenue forecasts and ASIN-level profitability models factoring in all FBA fees, promotions, and price changes.
Catalog & Retail Mechanics: Deep expertise in SEO, A+ Content, flat file bulk operations, Buy Box dynamics, FBA/FBM economics, and chargebacks.
Analytical Skills: Advanced Excel/Sheets proficiency (XLOOKUP, pivot tables) for independent, from-scratch data modeling.
People Management: Proven ability to manage, train, and coach junior team members (will manage an analyst immediately).
Client Leadership: Independently runs weekly calls and QBRs, manages executive-level communications, and comfortably pushes back on clients when necessary.
Accountability & Integrity: Highly proactive, fundamentally honest with reporting, and takes ownership of unassigned problems.
AI Proficiency: Actively uses and strictly fact-checks AI (Claude, Gemini) for analytics and writing, with the capability to build internal AI tooling.

