Markholt & Partners - Scandinavian Headhunting Agency | Sales Manager - Trade & Contract

Markholt & Partners - Scandinavian Headhunting Agency | Sales Manager - Trade & Contract Sales Manager - Trade & Contract On behalf of BoConcept, we are seeking a commercially driven Sales Manager - Trade & Contract to accelerate the growth of BoConcept’s B2B business across the APAC region. This is a unique opportunity to join a globally recognized Danish design brand and take a key role in expanding its project and contract business in one of the world’s most dynamic markets. About BoConcept BoConcept is a leading global furniture and lifestyle brand, founded in Denmark in 1952. With a presence in more than 65 countries and over 300 stores worldwide, BoConcept offers premium, Danish-designed furniture, accessories and services that blend functionality with timeless design. BoConcept collaborates with world-renowned designers to create products and experiences that help people live, work and feel at home across cultures and lifestyles. BoConcept operates its stores and markets through franchise partners and provides support to more than 60 websites. Rooted in its Danish design heritage, BoConcept has built a reputation for innovative craftsmanship and premium service, while continuously expanding its international footprint within both consumer and business segments. The brand’s ambition is to inspire and enable customers to create their own extraordinary spaces - delivering not only beautiful design but also meaningful lifestyle solutions. The position As Sales Manager - Trade & Contract, you will be responsible for identifying, developing and converting B2B opportunities across APAC. You will build relationships with key decision-makers across real estate, hospitality, workplace, architecture and design, while positioning BoConcept as a preferred partner for premium furnishing and interior projects. This is a strategic and hands-on commercial role covering the full sales process from lead generation and qualification to proposal development, negotiation, closing and follow-up. You will work closely with regional teams, franchise partners, stores and internal stakeholders to connect client needs with BoConcept’s design expertise, product offering and project capabilities. The role offers a strong platform to help shape BoConcept’s regional B2B growth strategy and build long-term partnerships across APAC. Regular travel throughout the region is expected. Key responsibilities: Identify, prospect and develop new B2B opportunities across APAC. Build relationships with developers, architects, interior designers, hospitality operators, corporate clients and other key decision-makers. Manage the full sales process from lead generation and qualification to proposal development, negotiation, closing and follow-up. Prepare commercial proposals, presentations and quotations tailored to client needs. Manage and maintain HubSpot CRM, ensuring high-quality data, accurate reporting and full pipeline visibility. Collaborate with franchise partners, stores and regional stakeholders to maximize project opportunities and ensure successful execution. Monitor pipeline performance, conversion rates and sales KPIs to support continuous improvement and growth. Represent BoConcept at industry events, design fairs, networking activities and relevant trade exhibitions across the region. Follow market developments, competitive activity and emerging opportunities within the APAC project and contract furniture market. Your profile You bring at least six years of experience from business development, sales or other commercial roles across international markets. You have a proven track record of developing and converting B2B opportunities, preferably within furniture, interior design, lifestyle, hospitality, real estate or another project-based industry. You have hands-on experience with CRM systems, ideally HubSpot, and know how to manage pipeline activity, lead tracking, reporting and forecasting in a structured way. You are used to working with long sales cycles, multiple stakeholders and complex decision-making processes, and you know how to translate client needs into relevant commercial solutions. The ideal candidate has an established network across APAC, including developers, architects, designers, hospitality groups, corporate clients or other relevant industry stakeholders. You are a confident relationship builder with strong stakeholder management skills and the ability to operate across cultures, functions and business partners. As a person, you are proactive, structured and self-driven. You combine commercial acumen with strong presentation and negotiation skills, and you thrive in an international environment where you are expected to take ownership and create momentum. Fluency in English, both written and verbal, is required.