Media Buyer (DTC)

About the Role

You'll join a rapidly growing media buying team at a performance-focused advertising agency, owning paid social campaigns for direct-to-consumer brands. Managing six to seven figures in monthly ad spend, you'll be accountable for driving profitable, measurable growth for premium clients across Meta, TikTok, and beyond.

What You'll Do

• Launch, manage, and scale paid social campaigns across Meta, TikTok, and other performance channels.

• Hit ROAS targets, lower CPAs, and drive month-over-month profitable growth across your client portfolio.

• Build and execute systematic testing roadmaps covering creative angles, audiences, placements, and offers.

• Analyze performance data daily and act on insights through budget shifts, creative swaps, and bid adjustments.

• Manage campaign budgets ranging from $50K to $500K+ per month per client.

• Collaborate with creative teams to share feedback on what is working and what to test next.

• Present clear performance updates and strategic recommendations to clients.

• Stay current on platform changes, algorithm updates, and paid social industry trends.

What We're Looking For

• 2 to 4 years of hands-on paid social media buying experience, with agency background strongly preferred.

• Proven track record managing $500K+ in monthly ad spend and hitting aggressive performance targets.

• Deep expertise in Meta Ads Manager and TikTok Ads Manager.

• Experience working with DTC or eCommerce clients on performance-driven campaigns.

• Strong command of ROAS, CAC, LTV, and other metrics that drive business results.

• Ability to manage multiple client accounts simultaneously while staying organized and detail-oriented.

• Comfortable giving creative feedback and collaborating with designers, editors, and strategists.

• Self-motivated with a proactive, test-and-learn approach to optimization.

• Bonus: experience with Google Ads, YouTube, Snapchat, UGC, influencer campaigns, or performance creative testing frameworks.

Compensation & Benefits

Salary range: $90,000 to $135,000 USD annually, plus performance-tied equity. Clear growth path into Senior Media Buyer or Media Lead as the team scales. Visa sponsorship is not available.

Location

On-site in the United States. Remote work is not offered for this role.