Media Buyer

Want to work with large budgets, scale Facebook campaigns, and grow with a strong product team? Then this opportunity is for you.

Requirements:
2+ years of successful proven experience with Facebook in the Betting
Ability to effectively manage large advertising Budgets
Availability of successful cases in the betting niche in the CIS/Latam markets
Deep understanding of basic metrics of the Conversion Rate and Unity Economy (ROI, NGR, GGR, LTV, CTR, CPC, CPM, CPA, CPL, etc.)
Experience in working with Antidetect Browser and Tracking Systems
A high-level understanding of how the major advertising Facebook and Instagram platforms (placements, auto-rules, launch methods)
Ability to moderate creatives and links on the previously mentioned platforms
Ability to work independently with cloaking and filtration systems (Adspect, Palladium, Im Klo, HideClick, Keitaro, Android/IOS apps, PWA apps, etc.)
Ability to collect test results (advertising), draw conclusions and suggestions for further actions
Ability to analyze and optimize your advertising campaigns to achieve specified KPIs
Experience in А/B testing
Experience with a lot of traffic, ability to work with a large array of information
English B1 and above

Will be plus
Experience in other Search Traffic Sources (TikTok, BigoAds, Kwai, etc)
Experience in BI/Analytics services (Tableau/Google Data Studio/Power BI, etc)

Soft Skills
High level of structure and responsibility
Strong analytical mindset
Stress resistance
Calm character
Adequacy and purposefulness
Ability to multitask
Ability to form work requests

Responsibilities:
Creating, setting up and optimization advertising campaigns on Facebook and Instagram platforms to attract new players to the Product
Conducting regular comprehensive analysis of own advertising campaigns and making decisions on how to improve the results
Regularly building Marketing Hypotheses and conducting A/B tests to generate new profitable approaches to traffic generation
Setting the Terms of Reference for the necessary promotional materials
Competent budget management
Together with the team, the formation of media strategies, calculation of the KPI funnel
Monitoring the implementation of own traffic KPIs and finding ways to continuously improve them
Regular reporting on performance and profit
Market and Competitor Analysis
Planning and calculation of Traffic Streams

Benefits:
An exciting and challenging job in a fast-growing business groups, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more
Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed
Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day
Modern corporate equipment based on macOS or Windows and additional equipment are provided
Paid vacations, sick leave, personal events days, days off
Corporate health insurance program for your well-being
Referral program enjoy cooperation with your colleagues and get the bonus
Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences
Rewards program for mentoring and coaching colleagues
Free internal English courses
Yoga classes to help you stay active and energized
In-house Travel Service
Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays
Corporate events, team buildings