Media Planning Associate

Summary

Assist in creating and optimizing digital media plans across programmatic, search, and social channels while analyzing campaign performance and supporting client-facing deliverables.

WHO WE ARE

At Basis, we empower agencies and brands with cutting-edge software that automates digital media operations. Our all-in-one platform supports seamless planning, reporting, and financial reconciliation across direct, programmatic, search, and social media.

We’re not just building advanced technology; we’re also building a culture where passionate, motivated individuals come together to drive meaningful change. Our commitment to inclusivity and growth ensures our employees thrive both professionally and personally.

With our headquarters in Chicago, we offer flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.

ABOUT THE TEAM

The Integrated Client Solutions (ICS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, ICS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns.

WAYS YOU'LL CONTRIBUTE

This position supports the media planning process and plays an important role in driving client satisfaction. You'll help interpret campaign performance data, media briefs, and industry insights to guide strategic thinking, while contributing to execution and communication across internal and client-facing workstreams. You'll contribute by:

Developing a foundational understanding of how digital channels work together to deliver an integrated media plan including: programmatic display, video, CTV, audio, paid social, and paid search.

Supporting media proposal creation for assigned accounts through PowerPoint slides or Word deliverables, while shadowing Integrated Media Planners to learn the process for more complex accounts.

Building familiarity with media metrics and assisting in the development of performance measurement plans.

Managing internal workflows and timelines for assigned accounts, ensuring that tasks stay on track and materials are delivered on time.

Acting as a primary point of contact for day-to-day needs on assigned accounts, while partnering with Integrated Media Planners on more complex engagements.

Staying current on the digital media landscape and the latest Basis Tech capabilities to help identify opportunities and support account growth.

Gaining visibility into internal processes across planning, buying, reporting, and delivery--serving as a key connector between internal teams and client needs.

WHAT YOU BRING TO THE TABLE

Strategic thinking and proactive client service skills

Proven communication skills, particularly in a client-facing manner

Strong issue resolution and problem-solving capabilities

Ability to work well in a cross functional team environment

Passion for learning and staying up to date on media research and systems

Intermediate MS Excel and PowerPoint skills

Commitment to creating inclusive, respectful environments where all voices are valued and supported.

Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning.

BONUS POINTS

6+ months of experience in digital media planning and/or buying, with programmatic, search and/or social experience being a plus

Hands on DSP buying experience

Previous holistic media planning experience

Experience in digital reporting dashboards such as Datorama

Experience buying Paid Search and/or Paid Social ads

Basis Certified

Integrity in Hiring

At Basis, integrity is at the core of how we hire. To protect our candidates and our company, we verify identity, education, and employment history for all hires. Some roles may also require onsite or in-person interviews as part of the process. Any misrepresentation of identity, experience, or skills may result in removal from the hiring process or termination of employment. We value transparency and authenticity and expect the same from every applicant.

Anything Else?

Don’t have every skill listed? No problem! We know experience can be built in many ways. If you have relevant skills that aren't reflected in your resume, we encourage you to share them in an optional cover letter.

Life With Basis

We’re committed to our people’s growth and well-being because our success is tied to theirs. That’s why we’ve earned recognition as a top workplace, including: Ad Age, #1 Best Places to Work, WorkLife's #1 Most Committed to Work Life Balance, and the Chicago Tribune's Top Workplaces in Chicago. We offer competitive perks, including a flexible work week, 401k/RRSP matching, mental health support, paid sabbaticals, generous parental leave, flexible work options, and more.

Basis is proud to be an equal-opportunity employer. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, age, and beyond.

If you need assistance with interview accessibility, please contact @basis.com. Your privacy is important to us, view our policy here.

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Media Planning Associate

Summary

WHAT YOU BRING TO THE TABLE

BONUS POINTS

What this application asks

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