美國社群經營專員(社群小編)US Market Social Media Specialist
Description
We are a brand dedicated to high-quality pet health supplements, actively expanding into the North American market.
We are looking for a passionate social media specialist to bring our core brand values and premium products to the North American market.
This position offers high flexibility in work location: you can choose to work fully remote (full-time) locally in the US or Canada, or you are highly welcome to join us in Taiwan.
| Responsibilities
◎Plan and execute daily content for mainstream US social media platforms (e.g., Instagram, TikTok, Facebook) to build a consistent and professional brand image.
◎Write English social media copywriting that engages US pet parents, aligning with local culture, humor, and trending topics.
◎Reach out and negotiate collaborations with local US pet influencers (KOL/KOC) to amplify brand voice through authentic word-of-mouth recommendations.
◎Assist in driving marketing exposure and external traffic to US e-commerce platforms (such as Amazon) to boost actual sales.
◎Track social media performance metrics, deeply analyze audience profiles, and regularly provide optimization recommendations and insight reports to the team.
| Qualifications
◎Fluent in English listening, speaking, reading, and writing with the ability to write authentic English copy.
◎Highly familiar with US local social media culture and passionate about the pet industry and the healthcare of furry companions.
◎At least one year of experience in social media management, brand promotion, or digital marketing.
◎High self-discipline and excellent communication skills, capable of handling cross-timezone remote collaboration.
| Preferred Qualifications
◎Being a pet parent yourself and deeply understanding the needs and pain points of pet owners is a strong plus.
◎Familiar with the North American pet market ecosystem or possess marketing experience in the dietary supplement industry.