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GIRL SCOUTS OF GREATER ATLANTA INC

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Membership & Engagement Executive

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JOB SUMMARY

The Membership & Engagement Executive drives girl and adult membership growth and retention in the assigned territory within our 34-county council. Serving as the frontline representative of Girl Scouts of Greater Atlanta, this role builds strong community connections, promotes the Girl Scout Leadership Experience, and ensures volunteer teams have the tools and support they need. The Membership & Engagement Executive spends 90% or more of their time in the field cultivating relationships, increasing visibility, and engaging prospective members and volunteers.

DUTIES AND RESPONSIBILITIES

Recruitment & Retention

  • Develop and execute data-informed recruitment and retention plans that align with council goals.
  • Consistently meet or exceed membership targets for girls and adults.
  • Identify and convert leads through presentations, community events, and partnerships.
  • Follow up with interested families and place new members into troops or volunteer roles.
  • Manage leads through Volunteer Systems, ensuring timely follow-up and accurate placement.
  • Build and sustain diverse volunteer teams to drive membership growth and troop stability.

Community Engagement

  • Build relationships with schools, faith-based organizations, and community organizations to boost Girl Scout visibility.
  • Use demographic data to prioritize outreach, focusing on underserved areas.
  • Represent Girl Scouts at local events, effectively communicating our mission, impact, and opportunities.

Volunteer Support

  • Partner with service unit teams to create annual recruitment, renewal, and volunteer development action plans.
  • Provide training, resources, coaching, and recognition to volunteers to help them deliver a high-quality Girl Scout experience.
  • Resolve issues promptly and professionally, ensuring volunteers feel supported and valued.

Additional Responsibilities

  • Maintain accurate records of leads and membership placements.
  • Stay informed on all council and national initiatives, tools, and systems.
  • Perform other duties as assigned.
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