Mobile Growth Manager

At Lucida AI, we're building one of the fastest-growing AI language learning apps in the world.

Millions of learners across 130+ countries use Lucida to improve their speaking skills through AI conversations. Together, they've already completed billions of speaking minutes. Backed by $9M in funding, we're building the future of AI-powered learning.

We're looking for a Mobile Growth Manager to help us scale our mobile apps across global markets.

What You'll Do

• Own mobile user acquisition across Meta, Google App Campaigns, Apple Search Ads, TikTok, and other paid channels.
• Optimize the full mobile growth funnel—from installs and onboarding to subscription conversion, retention, and LTV.
• Monitor and improve key metrics including CPI, CPA, ROAS, CAC, retention, and payback.
• Work closely with Creative, Product, Data, and Engineering teams to improve growth performance.
• Plan and execute A/B tests across creatives, onboarding flows, paywalls, pricing, and app store assets.
• Identify new acquisition opportunities, markets, and growth strategies.

Requirements

What We're Looking For

• 3+ years of experience growing mobile apps.
• Strong experience with subscription-based mobile products.
• Hands-on experience managing Meta, Google App Campaigns, and Apple Search Ads.
• Strong understanding of mobile attribution, SKAN, AppsFlyer or Adjust, and mobile analytics.
• Experience optimizing subscription funnels and improving LTV.
• Data-driven mindset with strong analytical skills.
• Comfortable working in a fast-paced startup environment.

Nice to Have

• Experience with TikTok Ads.
• Experience growing AI-powered consumer apps.
• Experience with Amplitude, Mixpanel, Firebase, or SQL.
• You actively use AI tools in your daily workflow.

Benefits

What We Offer

• Competitive salary
• Private health insurance
• Latest Apple equipment
• Learning & development budget
• Flexible working environment
• Team events and offsites
• Be part of a fast-growing AI startup backed by $9M in funding