Omnichannel Marketing Manager - Western HUB (F/M)

Our vision is to establish HUGO BOSS as the leading premium tech-driven fashion platform worldwide and to be one of the top 100 global brands. At HUGO BOSS, we work as a team to apply our knowledge, skills and experience together and create a diversity of ideas and solutions. What unites us? We love fashion, we change fashion!

At HUGO BOSS, you have the opportunity to contribute your personality, ideas and creativity — because only when we break new ground together can we create something unique. Become part of our team of more than 19.000 employees worldwide and shape your future at HUGO BOSS!

What you can expect:

The Omnichannel Marketing Manager coordinates the 360° marketing plan across the Western HUB markets (France, Italy, Spain, Portugal, Greece, Turkey, Benelux) ensuring global campaign priorities are clearly translated into local activation plans.

Reporting directly to the Western Europe Marketing & Communication Director, this manager-level coordination role focus on ensuring consistent, premium execution across retail, franchise, trade, outlet, CRM/Consumer Engagement, PR & Influence, e-commerce and digital touchpoints.

KEY RESPONSIBILITIES

1. Omnichannel Planning & Market Coordination

• Maintain and update the Western HUB omnichannel marketing calendar, consolidating inputs from global, hub and local markets.
• Ensure key campaign timings, activation moments, deliverables and local priorities are clearly visible and aligned across all channels.
• Coordinate with channel and function leads so that activations, messages and consumer touchpoints are consistent with HUGO BOSS brand standards and the Western HUB framework.
• Orchestrate regular hub and market marketing meetings with clear agendas, decisions, next steps and follow-up.
• Partner with Market Marketing Team Leaders to keep local plans and calendars up to date and ensure alignment between hub priorities and market execution.
• Track timelines, owners and key deliverables, following up on risks, delays and open points.

1. Campaign Deployment & 360° Planning

• Support the rollout of global campaign books and toolkits across the Western HUB.
• Translate global guidelines into clear priorities, messages and activation opportunities for local teams.
• Consolidate market and channel inputs into a single Western HUB 360° overview.
• Prepare concise planning decks and materials for campaign alignment, seasonal planning and hub updates.

1. Efficiency & Best Practice Sharing

• Support post-campaign reviews by collecting structured feedback from markets and channel leads.
• Collaborate with Consumer Insights & Data Analytics to consolidate relevant KPIs and performance insights.
• Consolidate campaign results, market feedback and key learnings to support Global teams and future planning cycles.
• Capture key learnings from campaign execution and feed them into future planning cycles.
• Promote consistent ways of working for planning, reporting and feedback, and facilitate the sharing of best practices, assets and templates across markets and teams.

Your profile:

• 4–6 years of experience in marketing coordination, omnichannel marketing, brand activation or project management, ideally within fashion, premium/luxury, retail or lifestyle.
• Strong organisational and project management skills, with the ability to manage multiple priorities, timelines and stakeholders across markets and functions.
• Good understanding of marketing channels, including retail, wholesale, CRM, PR & influence, outlet and digital/e-commerce.
• Excellent communication and stakeholder management skills, with the ability to create clarity, drive alignment and facilitate collaboration across global, hub and local teams.
• Strong presentation and synthesis skills, with the ability to translate complex inputs into clear, structured and visually compelling planning decks and campaign overviews.
• Structured, detail-oriented and proactive, with strong follow-up discipline.
• Comfortable working in a fast-paced, international matrix organisation and coordinating across multiple markets and functions.
• Data-aware and performance-oriented, with the ability to interpret key KPIs and translate insights into actionable learnings for future planning.
• Passion for fashion, brand storytelling and delivering a premium consumer experience.
• Fluency in English is required; French, German or any other European language is a plus.

Your benefits:

• Work-life balance: 2 days of remote working per week (Thursday and Friday) after one year of service, as well as additional RTT days.
• An international environment: Be part of a global team of more than 19,000 employees worldwide.
• Clothing Allowance: An annual allowance to enjoy a BOSS wardrobe.
• Exclusive employee discounts on our collections for you and your family, as well as dedicated access to our VIP SHOP.
• Attractive financial benefits: A Company Savings Plan, profit-sharing and incentive schemes, a Time Savings Account (CET), as well as access to our SHIP programme, allowing you to purchase company shares at a preferential price.
• Additional benefits, including family health insurance and CSE employee benefits.

We are a global company, and our employees reflect the diversity of the world around us. Our inclusive culture embraces the authenticity and individuality of every person. We are committed to equal employment opportunities and believe that a fair and inclusive working environment enables everyone to unlock their full potential and thrive.

We are a global company with our employees representative of the world at large. Our inclusive culture embraces each person’s authenticity and individuality. We are committed to equal employment opportunity. And we believe our equitable work environment helps unleash your full potential and inspires you to thrive.