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NEW ASIA LION CITY TRADING PTE. LTD.

Open 2d

Operations Executive #Multi Outlet Support #Marketing Admin + F&B Ops Admin #Up to $3500

Posted
Discussion

If you enjoy being on the ground, keeping things organised and making sure operational matters actually get followed through, this role may suit you.

This is not a desk-bound administrative position. You will work between Head Office and our restaurant outlets, supporting Management with store operations, audits, reporting, coordination and follow-up.

Store Operations

  • Conduct regular visits to assigned restaurant outlets.
  • Carry out store observations and operational audits.
  • Check service standards, store readiness, cleanliness, grooming and SOP compliance.
  • Follow up with outlet teams on audit findings and outstanding operational matters.
  • Monitor corrective actions and ensure agreed matters are properly closed.
  • Support Management in identifying operational gaps and areas for improvement.

Operations Coordination

  • Coordinate between outlets, Management and Head Office.
  • Follow up on maintenance, deliveries, manpower and other store requirements.
  • Consolidate operational information and reports for Management review.
  • Track deadlines, outstanding matters and action items.
  • Support new initiatives, promotions, events and operational projects where required.

Reporting & Administration

  • Prepare and maintain operational reports, trackers, forms and records.
  • Consolidate outlet sales, attendance, manpower and other required operational data.
  • Maintain proper documentation and filing.
  • Assist HR, Finance and Management with operational information where required.
  • Ensure assigned reports and submissions are accurate and completed on time.

Customer & Business Support

  • Monitor customer feedback and online review platforms.
  • Consolidate recurring customer feedback and highlight areas requiring action.
  • Support in-store marketing activities, customer engagement initiatives and brand activations.
  • Coordinate with malls, suppliers, vendors and external parties where required.

Continuous Improvement

  • Review recurring operational processes and identify unnecessary manual work or bottlenecks.
  • Support implementation of improved systems, trackers and work processes.
  • Assist Management with productivity and workflow improvement projects.

Social Media & KOL Coordination

  • Identify and source suitable KOLs, food reviewers, content creators and community partners aligned with the Company's brands and target audience.
  • Conduct initial outreach and coordinate KOL invitations, visits, tasting arrangements and required information.
  • Maintain an updated KOL/contact database, including engagement history, visit status, agreed deliverables and follow-up.
  • Coordinate with outlet teams to ensure KOL visits and hosted experiences are properly arranged.
  • Track agreed KOL postings/deliverables and maintain records of published content.
  • Monitor social media platforms and consolidate customer comments, enquiries, feedback and relevant brand mentions.
  • Handle social media administrative duties, including scheduling approved posts, updating information, maintaining content folders and coordinating approved materials.
  • Assist with uploading approved promotional content, menu launches, festive campaigns and operational updates across designated platforms.
  • Coordinate customer enquiries/messages received through social channels and direct operational matters to the appropriate outlet or department for follow-up.
  • Maintain basic social media/KOL performance records for Management review.
  • Support collection and organisation of photos, videos and other content assets from outlets.
  • Liaise with appointed marketing agencies, designers, photographers or external partners where required.
  • Ensure only Management-approved content, promotions and brand information are published or communicated externally.

What We Expect

  • Strong ownership and follow-through and take assigned matters from instruction to completion.
  • Comfortable working between Head Office and restaurant outlets; store visits and on-ground support are part of the role.
  • Organised and able to manage multiple deadlines, reports and follow-ups independently.
  • Observant and proactive in identifying operational gaps and following through on corrective actions.
  • Able to work independently, respond to changing priorities and know when matters require escalation.
  • Resourceful and improvement-minded, always looking for simpler, faster and better ways of working, including the use of systems and automation.

Sound interesting? This is definitely a fun role, submit your application with us today!

#BabaNyonya #MrHainan

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