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Outside Sales Representative - Auto Auction

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America's Auto Auction (Wisconsin)

215 Pioneer Road

North Fond du Lac, WI 54937


Job Summary for Outside Sales Representative

We are seeking a motivated and results-driven Outside Sales Representative to drive territory growth, dealer engagement, and consignment volume within the automotive auction industry. This field-based sales role is responsible for developing new dealer relationships, growing existing accounts, increasing digital auction participation, and serving as a trusted advisor to dealership partners.

The ideal candidate has experience in outside sales, business development, account management, or territory sales and thrives in a relationship-focused environment. This position requires regular travel throughout the assigned territory to meet with dealers, conduct product demonstrations, provide training, and identify growth opportunities.

Rewards for Outside Sales Representative

  • $45,000.00 starting base salary + monthly commission
  • Total annual compensation is up to $65k+
  • $500.00 per month car allowance
  • Company credit card for gas & expenses
  • $75.00 monthly cell phone stipend
  • Monday - Friday 9-5
  • Great benefits & paid time off
  • Matching 401(k)
  • Career growth potential
  • Leading & growing international auction company

Key Responsibilities for Outside Sales Representative

  • Develop and grow a territory of automotive dealers, consignors, and industry partners through strategic business development and account management activities.
  • Generate new business by prospecting, networking, attending industry events, and building referral partnerships.
  • Conduct in-person dealership visits to promote auction services, increase consignment activity, and drive auction participation.
  • Identify opportunities to expand customer engagement with digital auction platforms and technology-enabled solutions.
  • Reactivate inactive and low-engagement accounts through targeted outreach and account recovery strategies.
  • Deliver product demonstrations, onboarding support, and training sessions to help customers maximize digital auction tools.
  • Build and maintain strong relationships with dealership owners, general managers, used car managers, buyers, and other key decision-makers.
  • Collaborate with Auction Operations, Customer Service, and internal teams to ensure seamless customer experience and successful execution of customer needs.
  • Maintain accurate CRM records, including customer interactions, opportunities, pipeline activity, and sales forecasts.
  • Monitor territory performance and track key metrics related to revenue growth, account retention, customer engagement, and digital adoption.
  • Represent the company professionally at auction events, dealer meetings, trade shows, and community activities.
  • Perform other duties as assigned.

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