【派駐全球保健領導品牌｜Haleon】Brand manager品牌經理_Caltrate挺立/Centrum善存

本職位由 新竹物流正式聘用，並 派駐全球保健領導品牌 Haleon 台灣辦公室（旗下擁有 Panadol、Sensodyne、Caltrate、Centrum 等19 大品牌）。

您將擔任 Caltrate 挺立 or Centrum善存品牌負責人，負責品牌策略、年度行銷規劃、創新規劃與跨部門合作，是極具影響力與發揮空間的核心角色。

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

■ In charge of one of key brand, Caltrate/Centrum, projects and support cross-brand projects.
■ Develop, adapt, and refine strategic direction for brand, grounded in consumer and customer insights.
■ Lead the development of annual market activation planning, demonstrating strong leadership of brand centric cross-functional teams
■ Accountable for the delivery of annual brand Profit & Loss (P&L), including sales and profit results, and actively manage budget items
■ Manage brand equity through working with area team for asset development and local activation.
■ Drive innovation from ideation to execution based on consumer insights and market dynamics.
■ Manage agency and cross-functional relationships at both local and area levels to deliver breakthrough results, ensuring that the region’s needs are addressed within the global matrix
■ Drive superior execution of programs and plans to bring the brand strategies to life, including for media, creative development, and digital programs.
■ Collaborate with the sales team to drive strong customer engagement and in-store support.
■ Drive accountability, tracking results on key brand and programs, recommending course correction as necessary based on performance versus Key Performance Indicators