Paid Search Specialist
Posted Updated 1
view
Our client is a full-service digital marketing agency delivering high-performance digital experiences across strategy, creative, performance, CRM, and web. They partner with a wide range of businesses to drive scalable growth through data-driven digital solutions.
They are now seeking to hire a Paid Search Specialist to execute single-channel and multi-channel performance campaigns for a diverse portfolio of clients. In this hands-on role, you will leverage analytical insights to optimise marketing strategies, boosting sales and lead generation.
Job Responsibilities
Strategy & Campaign Execution
- Develop data-driven digital marketing strategies aligned with client business objectives
- Set up, manage, and optimise search campaigns within Google Ads
- Conduct, measure, and implement A/B tests for ad copy and targeting
- Evaluate budget levels and provide strategic recommendations to maximise campaign performance
Analytics & Technical Support
- Analyse campaign data within platforms and GA4 to determine winning strategies
- Prepare detailed performance analysis reports and optimisation recommendations on a monthly basis
- Manage landing pages and websites to install conversion tracking codes and pixels
Collaboration & Growth
- Work closely with clients and internal teams to strategise and execute high-performing campaigns
- Stay up-to-date with emerging paid advertising technologies and establish industry best practices
Requirements
- Minimum 3 years of experience building, managing, and optimising Google Ads campaigns
- Active Google Ads Certification
- Proven background working within an agency or in-house studio environment
- Hands-on experience using Google Analytics and GA4 for data interpretation
- Strong analytical skills with the ability to turn raw data into actionable campaign decisions
Nice-to-Have Skills
- Sound understanding of paid social platforms such as Meta, LinkedIn, TikTok, and Pinterest
- Basic web management experience related to tracking pixel implementation
- Experience supporting multi-channel digital strategy planning and execution
Benefits
- Permanent work-from-home set-up
- Dayshift (Australian Eastern Standard Time business hours)
- Full-time job
- HMO (STAFF only)
- Annual leave
- 13-month pay
- With Government mandated benefits
Skills
As published by workable · 29 questions · 3 written answers
Basics
First name, Last name, Email, Headline, Phone, Address, Summary, Resume, Cover letter
Short answers (8)
- If you are shortlisted, we would like to contact you on Google Chat or MS Teams. Please provide your email ID ("MS Teams - sample@email.com")
- Please provide a link to your LinkedIn profile account.
- Please upload a 1-2 minute VIDEO recording summarising your work experiences. You can use any platform you prefer. Once recorded, upload your video to your preferred drive and share the link here. Ensure the link is accessible to anyone with the link. Record in your working area, ensure a quiet environment and maintain a professional appearance. Note that this is MANDATORY, and we cannot proceed with your application without it.
- Please provide the link to your sample works/portfolio.
- What other tools, software, and platforms are you proficient with? Please specify.
- Do you currently have any full-time, part-time, or side commitments? If yes, how much notice do you need to render, and how soon would you be able to start and fully commit to this role?
- Will you require maternity/paternity leave within the next 12 months? If not, then do you have any prior planned leaves? Please specify.
- What is your current internet service provider, and what alternative or back-up internet connection do you have in place?
Pick from a list (15)
- We’re seeking someone who can dedicate themselves fully to the role. Please apply only if you are not currently employed in another full-time position or can transition out of it before starting. Can you confirm that you’ll be available to start this role without any conflicting commitments, including part-time, full-time, or freelance work?
- Please note that as a requirement, we will implement a Time Tracker system. Its purpose is to ensure transparency for our clients, indicating our active involvement in our tasks, and to maintain an accurate record of daily working hours. Could you please confirm your willingness to use this system?
- If you are hired by us, you will be engaged under a Philippines Employment Model contract, which means your government-mandated benefits will be fully covered and seamlessly managed on your behalf. Would you be comfortable with this arrangement?
- Do you have at least 3 years of experience managing paid search campaigns?
- Do you have experience working within a digital marketing agency or in-house studio?
- Do you have experience setting up and optimising campaigns in Google Ads?
- Do you have experience conducting A/B testing for ad copy and targeting?
- Do you have experience producing monthly performance reports and recommendations?
- Do you have experience installing conversion codes and tracking pixels on websites?
- Do you have experience using Google Analytics 4 (GA4)?
- Do you have experience with paid social advertising channels?
- How many monitor/s do you have available?
- I hereby authorise VirtualStaff365 to contact my previous employers, supervisors, and references for the purpose of verifying my employment history and qualifications. I consent to the collection and processing of my personal data in accordance with the Philippines’ Data Privacy Act of 2012 (Republic Act No. 10173).
- Please note that an active NBI clearance is required before we can process your application. Candidates without an active NBI clearance will not be considered until they obtain one. Do you understand and agree to this requirement?
- Do you currently have an active NBI clearance?
Written answers (3)
- In 100 words, please tell us about those experiences you had that is related to this role.
- Please provide two direct report reference contacts (Name and Mobile No./Email add)
- If Only Applicable: If you selected "HIT", please briefly state the reason for the HIT (if known), and how many working days you were advised it would take to process. Write N/A if not applicable.
Attachments (3)
- Please attach a screenshot of your PC/Laptop specs.
- Please upload a screenshot of your internet speed test result using this link: https://fiber.google.com/speedtest/. STEPS: (1) Use Google Chrome browser (2) go to https://fiber.google.com/speedtest/ (3) Change the server to any Melbourne/Sydney provider (4) run the speed test (5) take a screenshot.
- Please upload a digital copy of your valid NBI Clearance. We also accept a screenshot of your NBI appointment or a valid Police Clearance as an alternative.