Paid Social Manager Targert/PPC/Digital Marketing Manager

RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications and regulatory technologies.

We are looking for a Paid Social Manager to join our team!

Requirements:

• 2–3+ years of relevant work experience;
• Hands-on experience launching and optimizing advertising campaigns in LinkedIn Ads, Meta Ads, and Google Ads;
• Ability to independently manage advertising budgets of $5,000+ per month;
• Strong understanding of marketing funnels and attribution models;
• Experience with B2B lead generation;
• Proficiency in data analysis using GA4 (Google Analytics 4);
• Experience setting up and tracking conversions in analytics platforms;
• Ability to work with UTM parameters and analyze traffic performance;
• Experience conducting A/B tests for audiences, creatives, and landing pages.

Will be plus:

• Experience working with SaaS, IT, or iGaming projects;
• Experience managing campaigns across Tier 1, Tier 2, and Tier 3 geographies;
• Ability to create clear briefs and requirements for design and copywriting teams;
• Experience working with additional traffic sources such as Telegram Ads, TikTok Ads, and similar advertising platforms;

Soft Skills:

• Strong analytical mindset and the ability to make data-driven decisions;
• Proactive and self-motivated, with the ability to work independently;
• Results-oriented approach with a strong sense of ownership and accountability;
• Excellent prioritization and project management skills, with the ability to handle multiple projects simultaneously;
• Willingness to test new hypotheses, experiment, and quickly adapt to changing conditions;
• Strong teamwork and cross-functional collaboration skills;
• Ability to thrive in a fast-paced, multitasking environment.

Responsibilities:

• Launch, manage, and optimize advertising campaigns across LinkedIn Ads, Google Ads, and Meta Ads;
• Plan and allocate advertising budgets to achieve target KPIs;
• Identify and test new audiences, segments, and search queries to drive qualified lead generation;
• Monitor and analyze key performance metrics, including CPL, CPA, CTR, CVR, and ROAS;
• Conduct campaign performance analysis and provide actionable recommendations for optimization and growth;
• Set up, monitor, and ensure the accuracy of tracking and attribution through GA4 and advertising platforms;
• Prepare weekly and monthly performance reports and present insights to the team and management;
• Collaborate with marketing managers, designers, and copywriters to launch and optimize advertising initiatives;
• Analyze competitors, market trends, and digital marketing best practices;
• Scale successful campaigns and identify new growth opportunities across channels and markets;
• Work closely with cross-functional teams to monitor and improve lead quality throughout the funnel.

What are the conditions and bonuses?
☘️An exciting and challenging job in a fast-growing product company, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and other;
🤝🏻Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
📍Beautiful offices in Warsaw, Limassol work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;
🧑🏻‍💻Laptop & all necessary equipment for work according to the ecosystem standards;
🏖Paid vacations, personal events days, days off;
🫖Paid sick leave;
👨🏻‍⚕️Medical insurance;
💵Referral program enjoy cooperation with your colleagues and get the bonus;
📚Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy;
🗣Free internal English courses;
🧘Sport benefit;
🦄Multiple internal activities: online platform for employees with quests, gamification and presents for collecting bonuses, RedCore talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays;
🎳Company events, team buildings.