Paid Social Media Specialist
HFM is an
internationally acclaimed multi-asset broker, delivering cutting-edge trading
tools, platforms, and conditions to traders worldwide. We are committed to
innovation, transparency, and excellence in the financial markets. As we
continue to expand, we are seeking a driven and strategic Paid Social
Media Specialist to join our team.
Your role at HFM:
- Campaign Execution & Optimization: Execute the day-to-day
management and optimization of paid social acquisition channels. Launch,
monitor, and scale performance campaigns focused on driving Leads, FTDs, CPA,
ROAS, and LTV.
- Hands-on Platform Management: Actively manage and
build campaigns inside ad platforms, including Meta Ads Manager, TikTok Ads
Manager, Telegram Ads Manager, and X Ads.
- Testing & Creativity: Implement testing frameworks for
creatives, funnels, target audiences, bidding strategies, and landing pages.
Identify new growth opportunities and emerging acquisition channels.
- Data, Tracking & Reporting: Analyze day-to-day
campaign performance to provide actionable insights. Ensure tracking accuracy,
monitor pixel
- implementation, and work with attribution models under the
guidance of the Paid Social Media Manager.
- Cross-Functional Collaboration: Partner closely with
creative, compliance, and product teams to design high-converting assets while
adhering to strict forex/CFD marketing regulations.
Requirements
- Experience & Industry Knowledge: 2–4 years
of hands-on paid social experience, with a solid understanding of the forex/CFD
industry and trader acquisition funnels.
Education: BSc/BA in Marketing, Communications, Media, or a related field. - Platform Proficiency: Strong,
hands-on expertise in Meta advertising, with practical experience navigating
TikTok, Telegram, and X ad networks.
- Analytical Skills: Data-driven mindset with experience
using tools like Power BI, Looker Studio, Google Analytics, and Excel to pull
reports and analyze trends.
- Technical Setup: Practical familiarity with tracking
tools, attribution setups, and analytics solutions like Google Tag Manager.
- Professional Attributes: Self-motivated, collaborative team player with strong communication skills and
total fluency in English.
Applicants must be eligible
or have legal authorization to work in the country where the position is based.
Benefits
- Hybrid Work Model (2 days working from home)
- Monthly Wolt Vouchers
- Comprehensive Health & Life Insurance
- Provident Fund (Upon completion of the trial period)
- Summer Short Fridays (August)
- Additional Paid Annual Leave (up to 30 days, based on years of service)
- Birthday Leave
- Training & Education Allowance
- Udemy Business access
- Gym Membership
- Referral Bonus Program
Additional Support
- Visa Sponsorship and Relocation Assistance
All Applications will be handled with the strictest confidentiality.