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True Talent Solutions Partners

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Performance Growth Marketing Lead

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Description

About the Role

Join a Series A marketplace company as the owner of paid acquisition strategy and execution. This hands-on growth role is accountable for driving revenue while maintaining efficient customer acquisition.

What You'll Do

  • Own paid acquisition across paid social, paid search, and emerging channels, with accountability for revenue growth and acquisition efficiency.

  • Scale investment thoughtfully as channels mature while balancing growth goals with marketplace health.

  • Develop and test acquisition hypotheses, including landing page experiments and creative variations.

  • Analyze creative performance and brief creative partners on opportunities to improve conversion.

  • Evaluate incrementality, attribution, and experiment results, making sound decisions when data is incomplete.

  • Partner with Sales, Product, Operations, and Marketing to identify growth opportunities beyond paid acquisition.

What We're Looking For

  • Three to five years of growth marketing experience, including ownership of paid acquisition at a high-growth startup or technology company.

  • Hands-on experience scaling paid social and search programs while maintaining efficiency, including substantial budgets on Meta Ads.

  • Deep expertise in Meta Ads and Google Ads, with familiarity operating emerging paid channels.

  • Experience with growth levers such as conversion rate optimization, landing pages, web experiments, and partnerships.

  • Strong measurement skills across attribution, incrementality, and test design, paired with comfort working in a lean, fast-moving environment.

  • A bachelor's degree from an accredited university.

  • Marketplace experience and experience building acquisition programs from the ground up are valued.

Compensation & Benefits

Base salary: $120,000 to $175,000 annually. Visa sponsorship is available.

Location

On-site in New York, New York.

Skills

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