Performance Marketing Executive (B2B & SAAS)

Performance Marketing Executive (B2B & SAAS) Company: Qualysec Technologies Pvt Ltd Job Location: Bhubaneswar, Odisha, India Employment Type: Full-time Experience Required: 2 - 5 years Job Title: Performance Marketing Executive (B2B & SAAS) Job Description: We are looking for a strategic Performance Marketing Executive who can take ownership of end-to-end digital marketing initiatives. This role requires a strong mix of strategy, execution, analytics, and optimisation to drive lead generation, brand visibility, and revenue growth in the cybersecurity domain. About Us: Join a growing cybersecurity/SaaS company and work on B2B technology-focused SEO projects. Qualification: Bachelors Degree /Experience in a relevant field Experience: 25 years Location: Bhubaneswar Job Type: Full-time Key Responsibilities: Plan, execute, and optimise digital marketing campaigns (SEO, SEM, social media, email) Perform advanced keyword research and implement on-page & off-page SEO strategies Manage and optimise paid campaigns (Google Ads) Analyse performance using tools like Google Analytics and provide actionable insights Create and manage high-quality content for blogs, landing pages, and social media Improve website conversion rates through data-driven strategies Conduct competitor analysis and market research Track KPIs and prepare detailed performance reports. Coordinate with design, content, Seo and development teams Required Skills: Strong knowledge of SEO (on-page, off-page, technical), SEM, product, and performance marketing. Hands-on experience with Google Ads, Analytics, and Search Console Experience in running and optimizing paid campaigns Good understanding of content marketing and funnel strategy Analytical thinking with strong problem-solving skills Excellent communication and project management abilities Benefits: Competitive Compensation: Attractive salary with performance-based bonuses, PF benefits, and on-time payouts. Ownership & Campaign Impact: End-to-end ownership of digital campaigns (SEO, SEM, paid ads), with the autonomy to plan, execute, and optimize for performance and ROI. Career Growth & Learning: Continuous upskilling in digital marketing tools, analytics, and paid advertising platforms, with clear growth opportunities. Recognition & Performance Rewards: Performance-driven appraisals, bonuses, and recognition for achieving campaign targets, lead generation, and ROI milestones. Work Culture: Collaborative, fast-paced environment with flexible work culture, team engagement activities, and a strong focus on work-life balance. Benefits: Food provided Leave encashment Life insurance Paid sick time Paid time offProvident Fund Work Location: In person .