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Performance Marketing Lead
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Patagonia Logo
Performance Marketing Lead (f/m/d) - temporary contract
Amsterdam, Netherlands (Nederland)
Full Time
Mid Level Apply for position now
We're in business to save our home planet. Founded by Yvon Chouinard in 1973, Patagonia is an outdoor apparel company based in Ventura, California. As a certified B Corporation and a founding member of 1% for the Planet, the company is recognized internationally for its product quality and environmental activism, as well as its contributions of more than $240 million to environmental organizations. Its unique ownership structure reflects that Earth is its only shareholder: Profits not reinvested back into the business are paid as dividends to protect the planet.
Job Title: Interim Performance Marketing Lead
Reports to: Ecommerce and CRM Marketing Manager
Location: Amsterdam, NL
Hybrid: Working from home for maximum 3 days per week
Your role:
We're in business to save our home planet. The Interim Performance Marketing Lead is responsible for providing strategic oversight across Patagonia EMEA's performance marketing ecosystem, including Paid Search, Organic Search, Paid Social, and Affiliate channels.
This role serves as the central point of coordination for performance marketing, bringing together channel insights, business priorities, and commercial objectives to drive eCommerce growth. Through data-driven analysis and cross-channel planning, the role identifies opportunities to improve performance, optimizes investment across channels, and recommends actions to reach traffic, revenue, and marketing efficiency goals. As Patagonia EMEA's subject matter expert in performance marketing, the role ensures that channel decisions are made from a holistic business perspective and in alignment with Patagonia brand values.
Main tasks:
• Performance Marketing Strategy:
Maintain a holistic view of channel performance and identify opportunities to improve traffic, conversion, reve...
Performance Marketing Lead (f/m/d) - temporary contract
Amsterdam, Netherlands (Nederland)
Full Time
Mid Level Apply for position now
We're in business to save our home planet. Founded by Yvon Chouinard in 1973, Patagonia is an outdoor apparel company based in Ventura, California. As a certified B Corporation and a founding member of 1% for the Planet, the company is recognized internationally for its product quality and environmental activism, as well as its contributions of more than $240 million to environmental organizations. Its unique ownership structure reflects that Earth is its only shareholder: Profits not reinvested back into the business are paid as dividends to protect the planet.
Job Title: Interim Performance Marketing Lead
Reports to: Ecommerce and CRM Marketing Manager
Location: Amsterdam, NL
Hybrid: Working from home for maximum 3 days per week
Your role:
We're in business to save our home planet. The Interim Performance Marketing Lead is responsible for providing strategic oversight across Patagonia EMEA's performance marketing ecosystem, including Paid Search, Organic Search, Paid Social, and Affiliate channels.
This role serves as the central point of coordination for performance marketing, bringing together channel insights, business priorities, and commercial objectives to drive eCommerce growth. Through data-driven analysis and cross-channel planning, the role identifies opportunities to improve performance, optimizes investment across channels, and recommends actions to reach traffic, revenue, and marketing efficiency goals. As Patagonia EMEA's subject matter expert in performance marketing, the role ensures that channel decisions are made from a holistic business perspective and in alignment with Patagonia brand values.
Main tasks:
• Performance Marketing Strategy:
Maintain a holistic view of channel performance and identify opportunities to improve traffic, conversion, reve...