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Yogi Tea

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Performance Marketing Manager (m/f/x)

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The best organic teas can only be as good as the people behind them.

To strengthen our team, we are offering the following permanent full-time position (40 hours per week) at Hamburg HQ at the earliest possible date:

Performance Marketing Manager (m/f/x)
  • Monitor campaign performance daily and recommend optimizations across audience targeting, bidding, creative, landing pages, and channel mix
  • Manage relationships with key retail media networks and platforms, including supermarket RMNs and third-party retail media partners
  • Develop and execute retail media plans across priority EU markets (e.g., UK, Germany, Netherlands, Nordics, France)
  • Build and optimize retention programs, including automated flows, repeat purchase campaigns, loyalty-driving initiatives, win-back efforts, and personalized messaging strategies
  • Track, analyze, and report on key digital marketing metrics, including traffic, conversion, CAC, ROAS, engagement, retention, repeat purchase, and customer lifetime value
  • Bachelor's degree in Marketing, E-Commerce, Business, Communications, or a related field preferred
  • Minimum 5+ years of relevant work experience in lieu of degree
  • Minimum 4 years of relevant digital marketing, retail media, performance media, E-Commerce, CRM, or retention marketing experience
  • Hands on experience managing paid social and Google Ads campaigns, including budget pacing, campaign optimization, and reporting
  • Familiarity with GDPR and European data/ privacy regulations
  • Fluent in German and English required; additional European languages are a plus
  • Resume in English
  • A varied and exciting range of responsibilities
  • Collaboration in the diverse and interdisciplinary day-to-day work of the Digital Marketing Team
  • One social day per year to give something back to the environment or society
  • Performance-related compensation package
  • Attractive additional benefits such as Deutschlandticket, bike leasing, and a corporate benefits program
  • Celebrating joint successes and having fun at company events
  • A multicultural and international working environment
  • Opportunity for mobile working, workation, and sabbatical
  • Workplace in Hamburg with fresh fruit, good coffee, and the best tea
We look forward to receiving your detailed and complete application documents including the following content:
  • CV in English
  • Earliest possible start date and notice period
  • Your salary expectations (gross annual salary)
Send your documents either by e-mail with the subject "PMM" to career@yogiproducts.com or use the "Apply now" button.

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