Performance Marketing Manager

**Quick role details:** \ **Role**: Performance Marketing Manager **Location:** Kormangla, Bengaluru **Work Setup:** 5 Days - Work from Office \ **Links**\ **Company Website** - https://lifeguru.app/\ **LinkedIn** - https://www.linkedin.com/company/lifeguru/?originalSubdomain=in **About LifeGuru Mandir Puja Seva** LifeGuru Mandir Puja Seva is bringing Devotion Online - making it trustworthy, simple, and accessible to 100 crore+ devotees around the world. We've built the product. Now we need someone to own the growth engine. Our founders have a proven track record of growing Licious by 10X and Milkbasket by 100X. **Role Overview** You won't be boosting posts. You'll be building a performance machine. As our Performance Marketing Manager, you'll own paid acquisition end-to-end — strategy, budgets, creatives, bids, and most importantly, the numbers. If CAC creeps up, you'll know why before anyone asks. If a campaign underperforms, you'll have already killed it and tested something new. **What You'll Own** - Full ownership of paid campaigns across Meta (Facebook & Instagram) and Google (Search, Display, YouTube) - Budget allocation and ROAS targets — you set them, you hit them - Audience segmentation, lookalikes, and funnel strategy from awareness to first booking - Weekly performance reporting with clear, actionable next steps — no vanity metrics **Who We're Looking For** - **2–3 years of Performance marketing experience — Web-Based Platforms, online companies. Offline or agency background alone won't cut it here.** - Deep fluency in Meta Ads Manager and Google Ads — not just familiarity - Someone who reads a dashboard the way a trader reads a Bloomberg terminal - Strong instinct for creative-performance fit — you know a winning ad before it runs - Uses AI tools (ChatGPT, Claude, Gemini) to move faster — for analysis, copy iteration, and pattern spotting — but never outsources the thinking. The insight still comes from you. - Treats a missed ROAS target as a personal challenge, not a slide in a deck **Perks:** - Be a part of the Founding Team of a startup that will create a dent in the biggest market (Religion & Spirituality) of the country - Opportunity to make a direct impact on the growth and success of a fast-growing startup - Keen to be part of a success story in the future. - ESOPs, which can be a Life-Changing Wealth Creation Opp