PL - DENZA Marketing & Events Specialist
About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.
BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.
BYD Europe BV located in Hoofddorp, Netherlands. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.
Key Responsibilities
• Actively sourcing and creating, high quality content (media, premium influencers, creators, brand partners).
• Planning, organizing, and executing brand and industry events (product launches, trade shows, VIP events, test drives, partnerships).
• Collaborating with media partners, event agencies, and external stakeholders.
• Ensuring brand consistency and premium positioning across all marketing and event activities.
• Identifying non-standard, high-end opportunities for brand presence (industry, lifestyle, business, design, and technology events).
• Coordinating production of marketing and event materials (online and offline).
• Monitoring performance of marketing and event initiatives and providing recommendations for further development.
Requirements
• Minimum 3 years of experience in marketing and event management (experience in premium, luxury, or automotive brands is a must).
• Proven ability to manage projects independently from concept to execution without agency support.
• Strong aesthetic sense and understanding of premium content and branding trends.
• Excellent organizational and communication skills.
• Fluent English enabling international cooperation.
• Proactive, creative mindset with strong attention to quality and detail.
Nice to Have
• Interest in automotive, technology, design, and innovation.
We Offer
• Opportunity to work on the development of a premium automotive brand in a fast-growing market.
• Real influence on brand image, marketing strategy, and event direction.
• Participation in prestigious local and international events.
• Competitive compensation aligned with experience.
• Collaboration with a passionate, high-performing team focused on quality and innovation.