PR & Advertising Senior Associate

Join House of Branded Lifestyle Inc. (HOBLI), the company behind leading optical retail brands in the Philippines such as Vision Express and Eye Society.

With over 30 years of industry experience, HOBLI partners with global brands such as Luxottica, Marcolin, Shamir, Tokai, and Bausch & Lomb.

We are looking for a PR & Advertising Senior Associate to support public relations, media partnerships, influencer campaigns, and content execution for Vision Express.

Job Summary

Support the planning and execution of PR and advertising initiatives by coordinating with agencies, media, influencers, and internal teams to strengthen brand awareness and engagement.

Qualifications

• Must be willing to work onsite at our Head Office in Magallanes, Makati City (preferably residing in Makati or nearby areas).

• Preferably available to start ASAP.

• Bachelor's Degree in Marketing, Communications, Journalism, Multimedia Arts, English, or a related field.

• At least 1 year of relevant work experience in PR, advertising, marketing, or communications.

• Strong writing, communication, and project coordination skills.

• Experience working with agencies, media, or influencers is an advantage.

• Knowledge of social media and digital marketing.

Key Responsibilities

• Coordinate PR, advertising, and content initiatives with agencies and internal teams.

• Manage media relations, influencer partnerships, and product seeding activities.

• Write press releases, website articles, and other communication materials.

• Support PR events, product launches, and brand campaigns.

• Coordinate content production, creative requirements, and campaign execution.

• Monitor media coverage, social media performance, and PR campaign results.

What's In It for You

• Competitive salary package

• HMO and insurance (upon regularization)

• Government-mandated benefits

• Paid leaves and birthday allowance

• Career growth opportunities

• Employee discounts

• Training and engagement programs