PR, Social and Influencer Activation Manager

Contract

6 months (renewable based on performance and business needs)

Employment type

Outsourced through Manpower Middle East

About the role

Our client, one of the leading consumer health and manufacturing leaders in the market, is looking for a dynamic PR, social & influencer activation manager to drive brand visibility, engagement, and cultural relevance in-market. You will lead local execution across PR, social media, and influencer marketing, while aligning with regional strategy (RAMET hub, Dubai). This role is focused on the Saudi market and is ideal for a creative and data-driven professional who thrives in a fast-paced, consumer-focused environment with experience working across Saudi Arabia and/or the wider GCC region.

Key responsibilities

Influencer & creator marketing

Lead end-to-end influencer campaigns from planning to execution and performance tracking

Build and manage strong relationships with influencers, creators, and agencies

Drive campaigns with clear KPIs, ROI tracking, and optimization

Manage ambassador programs, product seeding, and platform partnerships (TikTok, Meta)

Social media (organic)

Own content calendars and publishing across platforms (Instagram, TikTok, etc.)

Ensure content is culturally relevant, on-brand, and trend-driven

Monitor performance and optimize engagement and growth

PR & media relations

Execute local PR strategy in line with regional direction

Build strong relationships with media, journalists, and KOLs

Manage press releases, media outreach, and coverage opportunities

Events & activations

Plan and deliver PR events, influencer activations, and product launches

Ensure strong storytelling, attendance, and post-event amplification

Collaboration & insights

Partner with regional teams and stakeholders to ensure alignment

Share market insights, trends, and campaign performance

Requirements and qualifications

5–8 years of experience in PR, social media, influencer marketing, or communications

Strong knowledge of digital platforms (TikTok, Meta, etc.)

Experience managing campaigns, agencies, and budgets with ROI focus

Excellent communication and stakeholder management skills

Fluent in English and native Arabic speaker

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About ManpowerGroup, parent company of Manpower, Experis and Talent Solutions

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis and Talent Solutions – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are consistently recognized for our commitment to diversity, inclusion, equality, and ethical business practices, including being named one of the world's most ethical companies multiple times.