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Principal Product Manager

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Summary

Leads strategy and end-to-end product delivery for high-volume digital government transaction platforms at Service NSW Digital Services, working in a product trio with design and engineering on initiatives like vehicle registration digitisation. Core work: product strategy, roadmaps, customer research and stakeholder influence across agencies.

Principal Product Manager Full-Time (35hpw) Temporary to September 2027 Salary Range $167,165 - $201,105pa + super Sydney City, Parramatta or Gosford with hybrid working arrangements (1-2 office days) About the team Digital Services delivers products and platforms that enable customers and businesses to securely and seamlessly access government services online. Our work improves customer experiences, increases digital adoption and helps NSW Government agencies deliver services more effectively and efficiently. Our focus is on reducing customer effort, improving experiences across digital services, increasing adoption of digital channels and building scalable platform capabilities. You will join a collaborative, multidisciplinary environment where product, design and engineering work together to deliver measurable outcomes for customers, agencies and government. About the role As Principal Product Manager, you will lead strategy and outcomes across a significant product, platform or customer problem space. Working across teams and organisational boundaries, you will identify opportunities, shape direction and influence decisions that improve how customers engage with government services. This role is key to supporting the delivery of several enterprise initiatives across Digital Services. It is suited to a genuine product leader who can bring clarity to complexity, operate confidently in ambiguity and turn customer insight into measurable outcomes. The role sits in the Transaction Onboarding team, which designs, delivers and supports high-volume digital transactions used by people, businesses and frontline staff across NSW. Working across product, design and engineering, the team combines customer-focused delivery with secure, reliable and reusable transaction platform capabilities that can scale across government services. Key priorities over the next 12 months include leading teams to design and deliver ministerial priorities including the continued digitisation of vehicle registrations. Key responsibilities Lead the end-to-end product lifecycle as part of a multidisciplinary product team, from discovery and strategy through to delivery and continuous improvement. Define and communicate a compelling product strategy, clear outcomes, success measures and an outcome-oriented roadmap. Use customer research, data, experimentation and stakeholder insight to identify, validate and prioritise opportunities. Shape and prioritise the product backlog, balancing customer outcomes, public value, risk and technical considerations. Partner closely with engineering and design leaders in a product trio model to make evidence-based product decisions. Build strong relationships across Digital Services, Service NSW and partner NSW Government agencies to align stakeholders and influence decisions. Deliver measurable improvements to customer and business outcomes through iterative product enhancements and new capabilities. Act as a trusted adviser on product strategy, investment and prioritisation within your domain. About you You are an experienced product leader, not simply a delivery manager or backlog owner. You enjoy solving complex customer and business problems where the path forward is not immediately obvious. You combine strong product judgement with curiosity, systems thinking and the ability to influence without relying on formal authority. You are comfortable working with incomplete information, challenging assumptions and making high-quality decisions. You thrive in a product trio, collaborate effectively across disciplines and remain focused on delivering value for customers. To be successful in the role you will demonstrate: Experience leading complex digital products or problem spaces characterised by ambiguity, uncertainty, and competing stakeholder needs Success defining product strategy, creating clear roadmaps and delivering measurable customer and business outcomes Experience working in cross-functional product teams, partnering effectively with engineering and design to achieve shared outcomes Strong systems thinking, with the ability to understand customer, business and technology considerations and navigate trade-offs Experience influencing stakeholders and aligning diverse views without relying on formal authority A genuine passion for product management and customer outcomes, with a track record of challenging assumptions and identifying better ways to solve problems Essential Requirements To be considered for roles in the NSW public sector, applicants must: Be NSW residents or in the process of relocating to NSW Hold appropriate working rights for the type of employment offered - Fixed Term roles require valid work rights for the full duration of the role Why join Service NSW? You’ll be part of an organisation that: Delivers services that genuinely impact millions of people Invests in modern technology, ways of working and professional growth Supports flexible, hybrid working and inclusive practices Values collaboration, purpose and continuous improvement If you’re motivated by scale, complexity, and the opportunity to shape meaningful digital outcomes we’d love to hear from you! How to apply Please submit your one-page cover letter and resume as a single document. Your application should highlight your skills, experience, and why you're the perfect fit for this role. We would also encourage you to include your answers to the below: Do you have experience working in product trio environment? (Yes / No) What do you enjoy about being a product manager? Describe a product decision that involved significant uncertainty or competing priorities. How did you decide what to do? Support office roles will be headquartered across McKell, Parramatta or Gosford . We will consider role headquarters outside of the above locations where the role can reasonably be performed from that location taking into consideration the operational, financial and customer requirements of the role, and an ability to attend a NSW Government workplace as required. At the point an employee is notified of our intention to assign them to a role, the relevant leader will discuss headquarter options.
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