Product Analyst
About us
Xcite Ventures Limited is a dynamic scale up in the Social Gaming Industry. We are all about building amazing entertainment products with the customer experience as the main priority. Our mission is to revolutionize online entertainment.
The role
We are looking for a data-driven Product Analyst to help us better understand player behaviour and drive product decisions through insights and analytics.
Working closely with the Product, CRM and Gaming teams, you will analyse how players interact with our platform, identify opportunities to improve engagement and retention, and measure the impact of product features, campaigns and game performance.
This role is ideal for someone who enjoys turning complex data into clear recommendations and wants to play a key role in shaping player experience and product strategy within a fast-growing iGaming business.
What you'll be doing
Analyse player behaviour across the full customer journey.
Identify drop-off points, friction areas and conversion opportunities.
Monitor retention, engagement, session behaviour and feature adoption.
Analyse campaign performance, promotional engagement and game discovery trends.
Support A/B testing and product experimentation.
Build dashboards, reports and actionable insight summaries for stakeholders.
Work closely with Product, CRM and Gaming teams to support data-driven decision making.
Measure the impact of new features, campaigns and product changes.
Tools & Platforms
You will regularly work with:
Google BigQuery
Looker
Tableau
Google Analytics
LogRocket
SQL
Excel / Google Sheets
What we are looking for
3+ years experience in Product Analytics, Data Analytics or a similar role.
Strong SQL and analytical skills.
Experience working with large datasets and reporting tools.
Strong understanding of conversion funnels, retention and engagement metrics.
Ability to turn data into clear insights and recommendations.
Strong communication and stakeholder management skills.
Nice to have
Experience within iGaming, Sweepstakes, Gaming or Online Entertainment.
Experience with A/B testing and experimentation.
Experience using BigQuery, Looker, Tableau and LogRocket.