Product Designer

We are looking for a Product Designer, to work closely with our product team focusing on the Digital Consumer Travel experience.

• You will work with the team to define and deliver various user experience journeys and workflows from initial ideation to sketches, wireframes, prototypes, and final UI.
• You will creatively translate user needs into elegant, intuitive, and effective design solutions. You'll create interface mockups, visual designs, and prototypes using best interface practices.
• You will be solving customer problems across the entire customer journey, from inspiration to post-booking.
• You will identify and understand customer needs, behaviors, and pain points and use this to define problem statements that inform the team’s work.
• You will be expected to have a deep knowledge of our back-office systems and processes.
• You will work in a fast-paced team of engineers, product managers, and product designers to deliver impactful solutions across multiple web and mobile platforms.

Strategic

• Drive a user-centered design approach. Influence the product direction and/or roadmap through UX.
• You will collaborate across teams and departments (product, engineering, marketing, etc.) and channels (call center, retail, digital) for discovery and delivery of solutions.
• You will work with OKRs to achieve ambitious objectives for the Company, and improvements to your UX & Design Chapter.
• Set goals and metrics against the OKR and company KPIs. Measure and report on these goals and metrics.

Discovery

• Close collaboration with product lead, stakeholders, and the development team to define problem statements, success metrics, and facilitate a shared understanding of the solutions.
• Host workshops with stakeholders to ensure alignment and that your solutions are addressing all aspects of the problem statement.
• Use discovery methods such as prototyping to define and test solutions before delivery.

UX research

• Work in close collaboration with UX researchers to design and execute studies that uncover user behavior and attitudes, and with a focus on solving problems, addressing our customers’ needs, and identifying opportunities to create optimal user experiences by knowing our customers.
• Coordinate with UX researchers and product teams in setting up and planning UX research.
• Discover, validate, and iterate design solutions based on user feedback through UX methods such as prototyping, usability testing, interviews, and focus groups.
• Define success metrics, continuously craft A/B tests, analyze results to enable data-driven decisions, and ensuring a positive impact in improving the user experience.
• Deliver and communicate insights in creative and engaging presentations.
• Develop and maintain customer journey (through quantitative and qualitative research).

Delivery (UX/UI/Visual)

• Deliver wireframes, journeys, prototypes, visual design for our iOS app, Android app, Progressive Web App (PWA/mweb), Desktop, and responsive web.
• Align with various other products teams to ensure visual consistency throughout flows
• Conceptualize micro-interactions and animations where necessary
• Ensure design works as comfortably with Arabic as with English
• You will contribute to and help to maintain our design systems ensuring UI consistency across teams of designers, multiple products, and multiple platforms.

Leadership

• Partner with product management and engineering leaders to ensure projects are well-defined, provide high business value, and are successfully executed.

• You are experienced in the entire product design cycle: From UX research, wireframes and prototypes to the final design, implementation and optimization
• 2-3 years of experience in UX Design with a proven record of successfully shipped mobile & web consumer-oriented experiences.
• You have been part of several iterations, with product teams and developers. Deep experience in designing for multi-platform, with deep knowledge on the uniqueness of design challenges on each.
• Previous experience working e-commerce and in evidence-driven teams.
• Proficient in design tools (such as Sketch, InVision, Zeplin)
• Proficient in prototyping tools (such as InVision, proto.io)
• A strong visual design background with a deep knowledge of Google Material Guidelines, Apple Human Interface Guidelines and design systems.
• Know-how in the field of research: interviewing users, setting up surveys and usability tests as well as interpreting the results
• Being able to interpret qualitative and quantitative data into opportunities for improvements
• Agile and Scrum methodologies.
• Required languages: Arabic, English