Product Lead Growth
You will own the consumer app and its growth loops from discovery and scoping through launch and performance tracking. You will run experiments to improve acquisition, activation, and retention, and shape reward and loyalty mechanics. You will conduct user research, analyze data with SQL, coordinate go-to-market work, and partner with engineering, design, data, and brand stakeholders. You will use AI in your workflow and design AI-driven and agentic growth experiences.
Responsibilities
- Own the consumer app and growth loops end to end
- Drive acquisition, activation, and retention through experimentation
- Balance consumer engagement with brand-side cost and margin
- Run user research and translate findings into product direction
- Partner with engineering, design, data, and brand stakeholders
- Analyze data and write SQL
- Coordinate go-to-market work and product packaging
- Use AI to improve product workflows and growth experiences
Requirements
- 5–8+ years of product experience or equivalent trajectory
- Experience in consumer, consumer marketplace, or B2B2C environments
- Growth expertise in retention, acquisition, conversion, and engagement
- Experience using AI for research, analysis, prototyping, and writing
- Knowledge of agentic products and AI-driven experiences
- Ability to reason about reward, loyalty, and two-sided economics
- Experience in a 0-1 environment
- Experience conducting user interviews
- Stakeholder alignment and communication skills
Benefits
- Remote work
- Equity