Product Manager

Roles and responsibilities:

 Make recommendations regarding new product inclusions into current product pipeline.
 Responsible for developing and managing the marketing program for the successful introduction and commercialization of the ITT & Pharma product line in Taiwan. This includes developing and implementing strategic and tactical plans for the assigned product line. Primary focus is on the day-to-day management of the assigned product, including programs, promotional materials, tracking and managing competitive activity etc. (75%).
1. Main Therapeutic areas: Nutrition (70%), Injectables (Oncology) (20%), Anesthesia (10%)
2. To develop marketing strategy and execution plans to promote assigned product/branding and support premium pricing strategy
3. To work closely with sales team and other cross function members to ensure the execution of marketing plans, while it’s in compliance with company policy and external regulations
4. To coordinate with other departments to ensure the timely support obtaining and efficient marketing operation
5. To facilitate new product availability analysis, pre-launch and after launch operation
6. To track market profile: customer information, market news/information, health care policy, competitors, etc

 To build professional relationships and partnerships with key customers, hospital managers, associations and government healthcare officials through marketing programs. (15%)
 To facilitate effective marketing communication between local market and regional GBU. (10%)

Qualification

• Minimum 5 years marketing/sales working experience in consumer / healthcare industry with 3+ years hands-on experience in marketing.
• Proven track record for consistency in performance within sales or marketing function
• Strategic thinking, innovative and strong analytical skills to drive marketing plans
• Leadership skills to drive marketing plan executional excellence
• Solid skills in KOL management and customer advocacy development
• Able to work with cross functional team to drive results
• Good interpersonal & presentation skills
• Fluent in both English and Mandarin
• Bachelor's degree in Healthcare/Science or equivalent, Master degree preferred