Product Marketing Communications IV

Product Marketing Communications IV
Location: Remote
Schedule: 40 hours
Duration: 8 months
Pay: $70/hr - $75/hr (DOE)

Job Description:
The Product Marketing Communications role is responsible for driving corporate reputation initiatives, managing corporate contributions and tracking the outcomes and impact of the communications team. They should be curious and enjoy taking on new projects and collaborating with the rest of the team. A strong storyteller, they find appealing ways to get our message across to both internal and external audiences. Through a consistent and thorough analysis of our KPIs, they are able to reflect the outcomes and most importantly, the impact of our job to the entire organization.

Responsibilities:

• Develop internal and external communications plans for various market research studies around electronic payments in the region.
• Identify, evaluate and recommend speaking opportunities for executives. Develop and adapt briefing materials for spokespeople. Leverage participation in third-party events with internal audiences.
• Identify key pan-regional media outlets. Develop and maintain ongoing relationships with these outlets, by pitching stories and nurturing the relationship with key journalists.
• Support ongoing initiatives to develop internal spokespeople (ie, media training, blogging courses, social media training). Propose, develop and deploy new initiatives to further develop the communications capabilities of spokespeople.
• Develop and adapt communications materials for internal and external audiences, with digital appeal, based on research studies, issues briefs, statistics, fact sheets, among others.
• Work closely with digital marketing team (if relevant) to leverage materials in diverse internal and external platforms.
• Establish, develop and update metrics for the communications function.
• Propose, develop and update regular reports or dashboards to showcase results to leadership.

Minimum Requirements

• 8+ years of experience
• Concrete example of working with PM/Eng to influence a roadmap/ product, vs. years of experience
• The current categories capture mostly GTM/outbound experiences, which is an important part of the job but this space requires solid product work and influence leadership and XFN audiences on the product side
• Possesses language skills relevant to the role.
• Excellent writing / storytelling skills in relevant languages.
• Positive attitude.
• Social media savvy.
• Flexibility to perform diverse tasks outside scope of work when projects or business goals require it.
• High level of knowledge in all communications functions, in particular reputation management, corporate social responsibility, content development and communications metrics.
• Experience in messaging and content development.
• General knowledge of financial services industry or related global industry.
• Education/Experience:
  • Bachelors Degree in communications, journalism, marketing or related field.
  • Experience in social media & multimedia content creation.