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台達電子工業股份有限公司 _DELTA ELECTRONICS INC.

Product Marketing & GTM Professional_ 智慧安防雲新事業發展部(台北內湖)

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Description

<Job Summary>
The role is responsible for driving the go-to-market success, adoption, and commercial growth of our products and platform.
Sitting within the Business and Marketing team, this role connects Product, Sales, Customer Success, and Marketing—translating product capabilities into customer value, enabling client-facing teams, supporting strategic opportunities, and turning market insights into scalable growth initiatives.

<Responsibilities>

  • Develop GTM strategies for new products, features, and platform capabilities.
  • Define target audiences, use cases, value propositions, positioning, and adoption plans.
  • Translate technical capabilities into clear customer value and business outcomes.
  • Support strategic demos, discovery workshops, requirement discussions, and key account engagements.
  • Create sales playbooks, demo narratives, solution guides, and launch materials.
  • Drive product activation, adoption, paid conversion, upsell, and expansion programs.
  • Consolidate customer feedback and market insights into actionable product and GTM recommendations.
  • Partner with Product, Sales, Customer Success, and Marketing to ensure launch readiness and execution.
  • Track GTM and adoption performance and recommend improvement actions.

<Required Qualifications>

  • 8–10 years of experience in Product GTM, Product Marketing, Commercial Product Management, Product Management, Growth Product, or related roles.
  • Strong knowledge of B2B SaaS, AI, cloud platforms, or enterprise technology.
  • Proven experience in product launches, GTM planning, sales enablement, strategic demos, or customer discovery.
  • Ability to translate complex product capabilities into compelling business value.
  • Strong customer-requirement analysis and market-insight synthesis skills.
  • Excellent communication, storytelling, presentation, and stakeholder-management skills.
  • Strong business acumen and experience working across product and commercial teams.
  • Professional English communication skills and experience working with global teams.

<Preferred Qualifications>

  • Experience with SaaS monetization, product adoption, paid conversion, or recurring-revenue growth.
  • Experience working with channel partners, system integrators, or distributors.
  • Knowledge of AI, cloud services, IoT, video technology, or physical security.

*職級/職稱視實際經歷核定*

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